Pet Supplies Plus franchise unit economics
Pet Supplies Plus franchisees run neighbourhood pet retail stores that sell pet food, supplies, live animals and over-the-counter medicine, plus grooming and courier delivery.
Pet Supplies Plus franchise at a glance
Pet Supplies Plus's Item 19 reports 2025 gross sales for 385 stores, with gross profit, rent and labor as a share of sales by store age.
Pet Supplies Plus franchisees averaged $2,622,279 of sales in 2025, with a median of $2,487,454, according to Item 19 of Pet Supplies Plus’ 2026 FDD, issued 20 April 2026. The 385 in that group are 77%* of Pet Supplies Plus’ 498 locations. Fees paid to Pet Supplies Plus come to about 6.5%* of sales.
- A Pet Supplies Plus franchise costs $520,250 to $1,818,900 to open, including a $49,900 initial franchise fee, according to the brand's 2026 FDD.
- Pet Supplies Plus charges a royalty of 3% of sales, a 3.5% brand fund contribution and a $1,500 monthly technology fee.
- 43.6% of reporting Pet Supplies Plus locations reached the average.
- At the average Pet Supplies Plus location, wages took 14.4%, rent and space costs took 7% and cost of goods took 62.2% of sales.
- Work out Pet Supplies Plus's fees at your own sales with the minimum fee calculator.
- For a Pet Supplies Plus store, the share left after stock falls 5 points from year one to after four years while rent and wages fall 11.9 points, a net difference of 6.9 points of revenue.
These figures come from Pet Supplies Plus's 2026 Franchise Disclosure Document, as the brand reported them, and were read by Averan Advisors.
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Talk to Averan → Move your books and accounting to Averan →- Gross profit falls five points as a store matures. 41.9% in year one against 36.9% past four years, worth $131,114 a year at the average store *, which is the opposite of what most buyers expect from buying scale.
- Rent and labor fall 11.9 points across the same span. That is 31.9% of sales in year one against 20.0% past four years, leaving 10.0% and 16.9% after those three lines *, $160,934 against $477,125, or 2.96 times the money on 1.75 times the sales.
- Advertising costs more than the royalty at every store under $2,857,143 of sales. A 3% royalty against a 3.5% advertising requirement, which is $78,668 and $91,780 at the average store *, and the requirement has a $100,000 annual cap that starts working in the owner’s favor only above that sales line.
- The highest-selling store bills 7.85 times the lowest-selling stores. $6,892,719 against $877,561 *, across 385 stores whose median sits at 94.9% of the mean, a tighter middle than that extreme suggests.
- Opening costs a fifth of a year’s sales at the low end. That is $520,250 against $2,622,279 *, rising to 0.69 times at the top. $150,000 to $260,000 of that is opening inventory, of which 75% to 90% is bought from the brand’s own distribution affiliate.
How much does a Pet Supplies Plus franchise make?
The average Pet Supplies Plus unit reported $2,622,279 of revenue in the 2026 FDD, and the median reported $2,487,454. Item 19 of the Pet Supplies Plus FDD publishes gross sales, gross margin, rent and labor for 385 reporting franchised stores by years open, and what an owner keeps depends on the costs set out below. Fees come off the top first, at about 6.5% of sales across royalty, brand fund and the rest of the stack. Revenue is not income. Rent, wages, cost of goods and the franchise fees all come out before an owner is paid. The figures for the highest-selling and lowest-selling stores are below.
Sales by years open
Sales by years open, 2025
Stores are grouped by years open, the most useful cut in retail: it separates what a store becomes from what a store starts as.
| Years open | Stores | Average | Median | Highest | Lowest | Reaching the average | Group sales * |
|---|---|---|---|---|---|---|---|
| Four or more | 291 | $2,823,225 | $2,687,352 | $6,892,719 | $1,001,947 | 43.6% | $821,558,475 |
| Three | 39 | $2,277,552 | $2,207,865 | $3,900,194 | $877,561 | 48.7% | $88,824,528 |
| Two | 37 | $1,898,015 | $1,827,653 | $3,542,443 | $929,635 | 45.9% | $70,226,555 |
| One | 18 | $1,609,336 | $1,554,132 | $2,505,107 | $1,047,882 | 50.0% | $28,968,048 |
| All 385 | 385 | $2,622,279 | $2,487,454 | $6,892,719 | $877,561 | 43.6% | $1,009,577,606 |
Every figure apart from the group sales column is as the brand reported it; that column is marked. We multiplied each group’s average by its store count.
A store past four years bills 1.75 times a first-year store. $2,823,225 against $1,609,336 *, and 291 of the 385 reporting stores sit in that mature group, so the all-store average is close to the mature one.
Weekly sales follow the same shape, $30,949 in year one against $54,293 past four years. The highest weekly sales in the system are $132,552 and the lowest are $16,876 *. The lowest Pet Supplies Plus store takes in less in a week than the highest takes in a day, which is $18,936 *.
Between 43.6% and 50.0% of Pet Supplies Plus stores clear their own group average in every group. 50.0%, 45.9%, 48.7% and 43.6% by years open, so the distribution keeps the same shape as a store matures, and the average stays an upper-middle result.
Top performers
What separates the top Pet Supplies Plus performers
Pet Supplies Plus splits its locations into groups instead of publishing one average. The top group averaged $2,823,225 a year. The lowest averaged $1,609,336. Both run the same brand, on the same agreement, paying the same fees. The middle location sold $2,487,454. The average was $2,622,279. More than half the system is below the number the brand quotes.
Decided before you open
- Site and trade area.The top band sells 1.8× the bottom band. Catchment, daytime population and neighboring businesses affect where a location falls.
- Opening cost range.Opening costs $520,250 to $1,818,900, a 3.5× range inside one brand.
- Lease cost.Occupancy cost ran 7.0% of sales in this filing. Rent stays the same when sales fall, so it takes a larger share of sales at lower-selling locations.
- Cash needed in the first year.This filing shows how a new location builds up: the month sales cover costs, and how much cash you fund before then.
Live operating levers
- Products and materials.Products and materials take 62.2% of sales. The levers are buying terms, price discipline and waste.
- Occupancy cost.Rent and building costs take 7.0% of sales here. The rent is fixed when the lease is signed, so this share falls only as sales per square foot rise.
- Sales depend on pets served.The owner counts how many pets come through in a day and how many come back within the month.
- Service and retail mix.Retail sales and the share of customers on higher service tiers raise revenue per hour without adding hours or rooms.
- Fees.Pet Supplies Plus’ fees run about 6.5% of sales, and Pet Supplies Plus sets no minimum royalty.
Context you underwrite around
- Locations included.These figures cover 385 of 498 locations. Locations open less than the full year, brand-owned, or not meeting the reporting criteria are excluded.
- What the filing does not include.Item 19 of the Pet Supplies Plus FDD publishes gross sales, gross margin, rent and labor for 385 reporting franchised stores by years open. Ask the franchisor or current owners for any cost line the filing leaves out.
Discounts available
- Pet Supplies Plus waives the initial franchise fee for approved retail pet stores converting to Pet Supplies Plus, if all required signage is ordered at signing.
- Pet Supplies Plus charges existing franchisees $35,000 instead of $49,900 for the second and later stores, including under a Multi-Unit Agreement.
- Pet Supplies Plus takes 20% off the first franchise's fee for honorably discharged U.S. Armed Forces veterans (VetFran).
- Pet Supplies Plus takes 10% off the first franchise's fee for current or former firefighters, paramedics and law enforcement officers with at least five consecutive years of service.
- Pet Supplies Plus charges its own employees $10,000 for their first store.
From Item 5 of the Pet Supplies Plus 2026 FDD. The costs on this page use the full initial franchise fee for one unit, before any discount.
Share kept, rent and wages
Gross profit, rent and labor by years open, 2025
The filing shows three cost lines by years open, with the profit figure left out. Those three lines are enough to work out what each store contributes.
| Years open | Stores | gross profit | Rent | Labor | Rent and labor together * | Left after all three * | In dollars * |
|---|---|---|---|---|---|---|---|
| One | 18 | 41.9% | 9.9% | 22.0% | 31.9% | 10.0% | $160,934 |
| Two | 37 | 40.0% | 9.7% | 17.4% | 27.1% | 12.9% | $244,844 |
| Three | 39 | 40.2% | 7.8% | 18.2% | 26.0% | 14.2% | $323,412 |
| Four or more | 291 | 36.9% | 6.6% | 13.4% | 20.0% | 16.9% | $477,125 |
| All 385 | 385 | 37.8% | 7.0% | 14.4% | 21.4% | 16.4% | $430,054 |
The brand reported the stock, rent and wage columns. We worked out the last three.
A mature store keeps 2.96 times the money on 1.75 times the sales. That is $477,125 against $160,934 *. The gap is the whole case for holding a store through its early years.
Labor is the line that moves most, falling 8.6 points. Wages take 22.0% of sales in year one and 13.4% after four years *. In dollars that is $353,724 against $379,519. The older store spends 7.3% more on people and sells 75% more.
Rent in dollars changes little while its share falls by a third. That is $159,052 in year one against $187,065 past four, or 9.9% against 6.6% *. The lease is close to fixed, so the percentage is a revenue statement.
Margins run 27.6% to 56.5% store to store. That is a 28.9-point difference *, worth $757,839 at the average store's sales. What each store chooses to stock sets it.
Opening a store
Cost to open
| Line | Low | High | Share of the low column * |
|---|---|---|---|
| Equipment | $187,200 | $251,700 | 35.98% |
| Opening inventory | $150,000 | $260,000 | 28.83% |
| Initial franchise fee | $49,900 | $49,900 | 9.59% |
| Additional funds, six months | $40,000 | $300,000 | 7.69% |
| Grand opening advertising | $30,000 | $30,000 | 5.77% |
| Building work | $25,000 | $825,000 | 4.81% |
| Set-up fee | $15,000 | $15,000 | 2.88% |
| Pre-opening labor | $10,000 | $35,000 | 1.92% |
| Training | $4,000 | $8,000 | 0.77% |
| Legal and accounting | $4,000 | $10,000 | 0.77% |
| Point of sale installation | $3,150 | $3,300 | 0.61% |
| Insurance | $2,000 | $7,000 | 0.38% |
| Prepaid rent and security deposit | $0 | $24,000 | 0.00% |
| Total | $520,250 | $1,818,900 | 100% |
Amounts are as the brand reported it and the share column is marked *; both columns add to their stated totals to the dollar.
The build is a fifth of a year’s sales at the low end and 0.69 times at the high. A store costs $520,250 to $1,818,900 to open, against $2,622,279 of sales *. The landlord often pays for the fit-out.
Building work ranges by $800,000, more than every other line put together, from $25,000 to $825,000 *. That is 61.7% of the gap between the low and high opening estimates.
Stock and equipment together are 64.8% of the low column, $337,200 of the $520,250 low estimate *. Two thirds of the money buys things that stay in the building.
Fees and the system
Royalty and advertising by sales level
The royalty here is among the lowest in this library: 2% of monthly gross sales for the first twelve months, then 3%. The advertising requirement is larger, and its cap is where the arithmetic turns.
| Store | Gross sales | Royalty at 3% | Advertising | Together | Share of sales * |
|---|---|---|---|---|---|
| The highest-selling store | $6,892,719 | $206,782 | $100,000 | $306,782 | 4.45% |
| Four or more years, the average | $2,823,225 | $84,697 | $98,813 | $183,510 | 6.50% |
| All 385, the average | $2,622,279 | $78,668 | $91,780 | $170,448 | 6.50% |
| All 385, the median | $2,487,454 | $74,624 | $87,061 | $161,685 | 6.50% |
| One year, the average | $1,609,336 | $48,280 | $56,327 | $104,607 | 6.50% |
| The lowest-selling store | $877,561 | $26,327 | $30,715 | $57,042 | 6.50% |
The rates and the sales figures are as the brand reported it. Every dollar amount and the share column are marked *. Each row’s two components add to its total.
Advertising is 116.7% of the royalty at the average store. $91,780 against $78,668 *, so the number to negotiate and the number to watch are different numbers here.
The all-in 6.50% takes two fifths of the contribution line. $170,448 against the $430,054 left after stock, rent and wages at the average store, which is 39.6% *. Advertising the brand directs is $91,780 of that, or 53.8% *.
Outlets opened and closed, 2023 to 2025
| Year | Franchised at start | Franchised at end | Change | Company-owned at end | Total at end | Franchised share * |
|---|---|---|---|---|---|---|
| 2023 | 429 | 485 | +56 | 234 | 719 | 67.5% |
| 2024 | 485 | 502 | +17 | 233 | 735 | 68.3% |
| 2025 | 502 | 498 | −4 | 231 | 729 | 68.3% |
Every column apart from the franchised share is as the brand reported it.
The Pet Supplies Plus system added 73 franchised stores in 2023 and 2024 and gave 4 back in 2025. 429 to 498 *, the shape of a brand that has finished its build-out phase.
Thirty-seven stores changed hands or closed in one year. 23 stores changed hands, 6 went back to the brand and 8 closed, against 502 at the start of the year *. That is 7.4% of the owner-run system, and all 37 sit outside the figures above.
Questions we get asked
Questions owners ask.
How much does a Pet Supplies Plus franchise make?
Pet Supplies Plus franchisees averaged $2,622,279 of sales in 2025, with a median of $2,487,454, according to Item 19 of Pet Supplies Plus’ 2026 FDD, issued 20 April 2026. The 385 in that group are 77%* of Pet Supplies Plus’ 498 locations. Fees paid to Pet Supplies Plus come to about 6.5%* of sales.
What does a Pet Supplies Plus store bill?
The 385 stores reporting for 2025 averaged $2,622,279 with a median of $2,487,454, ranging from $877,561 to $6,892,719. By years open the averages run $1,609,336 in year one, $1,898,015 in year two, $2,277,552 in year three and $2,823,225 past four years.
What margin should a Pet Supplies Plus store run?
Pet Supplies Plus stores ran a 37.8% gross margin across all 385, and it falls with years open: 41.9% in year one against 36.9% past four years. Store by store it runs 27.6% to 56.5%. What each store chooses to stock sets most of that.
What does rent and labor cost at Pet Supplies Plus?
Rent averages 7.0% of sales and labor 14.4% across the group. At Pet Supplies Plus both fall with years open, rent from 9.9% to 6.6% and labor from 22.0% to 13.4%. The dollar amounts change little, so the percentages are describing sales growth.
What fees does Pet Supplies Plus charge?
The royalty is 2% of sales for the first twelve months and 3% after that. Advertising must be 3.5% of sales or $8,333 a month, whichever is lower. That is 6.50% all in at any store under $2,857,143 of sales, falling above it as the cap binds. Flat charges add roughly $24,000 a year: technology up to $1,500 a month, point of sale leasing $295 to $431, and grooming software $1,620 a year.
How much does a Pet Supplies Plus franchise cost to open?
A Pet Supplies Plus store costs $520,250 to $1,818,900 to open, of which $187,200 to $251,700 is equipment and $150,000 to $260,000 is opening inventory. Between 75% and 90% of that inventory comes from the brand’s own distribution affiliate. The franchise fee is $49,900 for a first store and $35,000 for each one after.
How long does a Pet Supplies Plus store take to get to full strength?
On these figures a Pet Supplies Plus store reaches full strength after four years open. A first-year store bills 57.0% of what a mature one does and keeps 10.0% of sales after cost of goods, rent and labor against 16.9%. So the money grows roughly three times while the sales grow 1.75 times.
- Item 19 of the Pet Supplies Plus FDD gives no profit after every cost. It publishes gross sales, gross margin, rent and labor for 385 reporting franchised stores by years open, so what an owner keeps after all costs is not disclosed.
Questions worth putting to Pet Supplies Plus
These are questions the Pet Supplies Plus filing leaves open. An owner or a buyer can put them to Pet Supplies Plus directly.
- How would wages and rent at a new Pet Supplies Plus location compare with the figures in the filing? Item 19 of the Pet Supplies Plus FDD publishes gross sales, gross margin, rent and labor for 385 reporting franchised stores by years open.
- Which factors does Pet Supplies Plus see in its highest-selling locations, such as trade area, years open and size?
- How long does a new location take to reach the average you publish, and what does the build-up look like month by month?
- At what level of sales do the minimum charges stop applying and the percentage take over?
- How many Pet Supplies Plus locations closed, were sold, or changed hands last year, and why?
Run your own numbers.
The Franchise Numbers Check runs the same checks on your own numbers. It scores where you stand and compares you with Item 19 of your brand’s FDD. It works out what one location earns and spends, and builds a 13-week cash forecast. Checks whether you are ready to open another one. It is free and it runs in your browser.
Launch the diagnostic →Which way is your gross profit moving?
We review your unit economics and cash forecast and build your reporting around margin against the 37.8% benchmark, labor against 14.4%, rent against 7.0%, and the contribution line underneath all three.
Talk to Averanthe franchise library, all 447 brands · how franchise unit economics work · running the books across several locations · what Averan does for franchise owners
Pet Supplies Plus reads against the rest of the grooming and pet retail group: Aussie Pet Mobile · EarthWise Pet · Scenthound · Wag N Wash · Woof Gang Bakery · Zoomin Groomin. The grooming and pet retail guide compares all of them on the same figures.
Questions owners ask next
The figures above raise these, and each one is answered on its own page.
- At what level of sales does a minimum fee stop costing me more than the percentage?It works out the sales level where a minimum fee stops applying.
- How much cash do I fund before a new location covers its own costs?It builds a 13-week forecast for the months before break-even.
- My payroll percentage keeps climbing. Is that a payroll problem?It shows how to tell whether payroll is rising or revenue is falling.
- At what point do spreadsheets stop coping?It explains what changes at around ten units and why lenders care.
- I run several locations. Which ones actually make money?It shows each location's contribution to profit and the reporting it takes to see it.
Where these figures come from.
Every figure here comes from PSP Franchise Operations SPV, LLC’s 2026 FDD and is unaudited by us. We are unaffiliated with the brand. Calculations of our own are labeled where they appear, the figures describe past performance at other businesses and are not a projection of yours. This page is an educational summary. It is not an offer to sell a franchise, and it is not financial, legal or tax advice. Pet Supplies Plus® is a registered trademark of its owner. How Averan reads a Franchise Disclosure Document.
These figures come from the brand's disclosure. They are not a forecast, an offer to sell a franchise or advice. Source: PSP Franchise Operations SPV, LLC, 2026 Franchise Disclosure Document, issued 20 April 2026.