Aussie Pet Mobile franchise unit economics
Aussie Pet Mobile franchisees run fleets of mobile dog grooming vans that sell grooming appointments served from the van across one or more territories.
Aussie Pet Mobile franchise at a glance
In its 2026 FDD Aussie Pet Mobile reports 2025 sales for 74 franchisees running 367 vans, grouped by fleet size.
Aussie Pet Mobile’s 74 franchisees averaged $744,203 of sales in 2025, worked out from the fleet-size averages in Item 19 of Aussie Pet Mobile’s 2026 FDD, issued 1 April 2026. Fees paid to Aussie Pet Mobile come to about 9.5%* of sales at that average and 16.2%* at the $314,387 average of owners with one to three vans.
- An Aussie Pet Mobile franchise costs $167,325 to $208,650 to open, including a $19,950 initial franchise fee, according to the brand's 2026 FDD.
- Work out Aussie Pet Mobile's fees at your own sales with the minimum fee calculator.
These figures come from Aussie Pet Mobile's 2026 Franchise Disclosure Document, as the brand reported them, and were read by Averan Advisors.
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Talk to Averan → Move your books and accounting to Averan →- One figure of $150,057 a van fits every fleet group. The implied fleets (2.10, 4.78, 8.20 and 13.93 vans) each sit inside their own published range and weight to the filed 367 vans exactly *.
- The brand's minimums cost a small-fleet franchisee $51,000 a year. That is 16.2% of the $314,387 that group averages *. The percentages alone would come to $32,951.
- The lowest-selling franchisees in the smallest group billed $41,412, below the annual minimums. That is $51,000 of royalty, advertising and technology minimums against $41,412 of sales *.
- Van finance takes 16.8% to 20.8% of what a van earns. That is $2,100 to $2,600 a month for 60 months against $150,057 of revenue a van *.
- The largest fleets grew 15.6% while the seven-to-ten group shrank 3.9%. The more-than-10-van average went from $1,808,556 to $2,089,878, and the 7-to-10-van average went from $1,280,402 to $1,230,386. Eight franchises closed during the year.
How much does an Aussie Pet Mobile franchise make?
The average Aussie Pet Mobile franchisee billed $744,203 * of revenue in 2025, Averan’s average of the fleet-size groups in the 2026 FDD. The brand’s disclosure document discloses revenue and not profit, so what an owner keeps depends on the cost structure set out below. Fees come off the top first, at about 9.5% of sales across royalty, brand fund and the rest of the stack. Revenue is not income. Rent, wages, cost of goods and the franchise fees all come out before an owner is paid. The figures for the highest-selling and lowest-selling fleets are below.
Top performers
What separates the top Aussie Pet Mobile performers
Aussie Pet Mobile splits its locations into groups instead of publishing one average. The top group averaged $2,089,878 a year. The lowest averaged $314,387. Both run the same brand, on the same agreement, paying the same fees.
Decided before you open
- Site and trade area.The top band sells 6.6× the bottom band. Catchment, daytime population and neighboring businesses affect where a location falls.
- Capacity.Capacity is the number of vans, times the hours they run, times how full their schedules are. The build sets how much you can sell.
- Territory.This model sells from a territory quoted at 33,000 households, with no storefront. Population density sets how much driving sits between jobs.
- Opening cost range.Opening costs $167,325 to $208,650, a 1.2× range inside one brand.
- Fees and the minimum.Fees run about 9.5% of sales. A minimum fee also applies, so lower-selling locations pay a higher effective rate. Work out the sales level where the percentage overtakes the minimum.
Live operating levers
- Visits.Track how many visits happen, what each one is worth, and how many customers book the next one before they leave.
- Memberships and rebooking.A recurring plan turns appointments into a monthly subscription and keeps the schedule fuller. Rebooking before the customer leaves keeps it full.
- Service and retail mix.Retail sales and the share of customers on higher service tiers raise revenue per hour without adding hours or rooms.
Context you underwrite around
- What the filing does not include.Item 19 publishes no profit or cost data for franchised locations. Ask the franchisor or current owners for cost and profit figures.
Inside each group of locations
Sales range within each fleet size, 2025
The more vans a franchisee runs, the tighter the result. A one-to-three van business ranges from $41,412 to $792,711; a ten-plus business ranges from $1,437,159 to $3,035,878.
| Fleet | Lowest | 25th percentile | Middle 50% average | 75th percentile | Highest | Top to bottom * | 75th to 25th * |
|---|---|---|---|---|---|---|---|
| 1 to 3 vans | $41,412 | $232,944 | $292,758 | $357,315 | $792,711 | 19.1× | 1.53× |
| 4 to 6 vans | $345,855 | $553,385 | $733,828 | $896,161 | $1,022,374 | 3.0× | 1.62× |
| 7 to 10 vans | $635,770 | $1,035,990 | $1,189,393 | $1,510,382 | $1,793,504 | 2.8× | 1.46× |
| More than 10 vans | $1,437,159 | $1,743,043 | $1,995,333 | $2,430,166 | $3,035,878 | 2.1× | 1.39× |
Every dollar figure is as the brand reported it; the two multiple columns are marked *.
The top one-to-three van business out-bills the average four-to-six one. One owner with three vans or fewer sold $792,711. The four-to-six group averages $717,096. Individual owners differ from the $150,057 a van that the group averages show.
Four-to-six vans is the only fleet size where the middle owner sells more than the average. That is $750,815 against $717,096. It is also the fleet size where the most owners reach their own average, at 57%.
Sales by fleet size, 2024 and 2025
| Fleet | 2024 average | 2025 average | Change * | 2024 median | 2025 median |
|---|---|---|---|---|---|
| 1 to 3 vans | $297,456 | $314,387 | +5.7% | $288,764 | $295,828 |
| 4 to 6 vans | $725,857 | $717,096 | −1.2% | $721,254 | $750,815 |
| 7 to 10 vans | $1,280,402 | $1,230,386 | −3.9% | $1,156,456 | $1,072,618 |
| More than 10 vans | $1,808,556 | $2,089,878 | +15.6% | $1,680,178 | $1,809,690 |
Both years are as the brand reported it; the change column is marked *.
The two ends of the system grew and the middle fell. Two fleet sizes grew 5.7% and 15.6%. Two fell 1.2% and 3.9% *. The seven-to-ten group lost $50,016 of average sales in a year.
Discounts available
- Aussie Pet Mobile takes 15% off the Initial Franchise Fee and the Territory Fees for current or honorably discharged U.S. veterans and their spouses.
From Item 5 of the Aussie Pet Mobile 2026 FDD. The costs on this page use the full initial franchise fee for one unit, before any discount.
The van is the unit
Sales and sales per van by fleet size, 2025
Seventy-four franchisees ran 367 vans through the whole of 2025 and billed $55,070,986 between them, $150,057 a van. That figure holds across all four fleet groups at once, which is what makes it useful.
| Fleet | Franchisees | Average sales | Median sales | Band sales total * | Fleet implied by $150,057 a van * |
|---|---|---|---|---|---|
| 1 to 3 vans | 38 | $314,387 | $295,828 | $11,946,706 | 2.10 |
| 4 to 6 vans | 14 | $717,096 | $750,815 | $10,039,344 | 4.78 |
| 7 to 10 vans | 15 | $1,230,386 | $1,072,618 | $18,455,790 | 8.20 |
| More than 10 vans | 7 | $2,089,878 | $1,809,690 | $14,629,146 | 13.93 |
| All | 74 | $744,203 | n/a | $55,070,986 | 367 vans |
The brand reported the owner counts and the average and middle figures for each fleet size. We worked out the totals, the average across all owners and the van counts.
A franchisee adds roughly $150,000 of sales with each van. Going from one-to-three vans to four-to-six adds 2.68 vans and $402,709 of sales *. That is $150,265 a van, within $208 of the figure for the whole system.
Sales rise in proportion to the number of vans. The gap between the smallest and largest groups is 6.6 times the sales on 6.6 times the vans *, so a second van does what the first does.
Half the franchisees run three vans or fewer. 38 of the 74 owners run one to three vans, and they hold about 80 of the system's 367 vans *.
The minimum charges
Fees by fleet size
The royalty is 6% of monthly revenue up to $83,300 and 5% above it, subject to a minimum that reaches $2,100 a month from month 16. The advertising fund is the greater of 2% or $500 a month per territory, and a new franchisee must buy three territories. Technology is $450 a month for the first territory and $100 for each of the next. Together the minimums come to $51,000 a year.
| Band average | Royalty on the rate | Royalty paid | Advertising fund | Technology | Together | Share of revenue |
|---|---|---|---|---|---|---|
| $314,387, 1 to 3 vans | $18,863 | $25,200 | $18,000 | $7,800 | $51,000 | 16.2% |
| $232,944, that band's 25th percentile | $13,977 | $25,200 | $18,000 | $7,800 | $51,000 | 21.9% |
| $41,412, the lowest reported | $2,485 | $25,200 | $18,000 | $7,800 | $51,000 | 123.2% |
| $717,096, 4 to 6 vans | $43,026 | $43,026 | $18,000 | $7,800 | $68,826 | 9.6% |
| $744,203, the system average | $44,652 | $44,652 | $18,000 | $7,800 | $70,452 | 9.5% |
Rates, minimums and the revenue figures are as the brand reported it. Every dollar figure and share is marked *, applying the filed rates and filed minimums to the filed revenue and taking the greater on each line.
The minimums cost a small-fleet franchisee an extra $18,049 a year. The minimums come to $51,000, and 6%, 2% and the technology fee alone would come to $32,951 *. The difference is 5.7 points of revenue.
Royalty reaches the percentage at $420,000 of sales. The crossover sits above the one-to-three average and below the four-to-six average *. Most owners pay the minimum. The larger fleets pay the percentage.
The advertising minimum equals 2% of sales at $900,000. Only the seven-to-ten and ten-plus groups clear that, so for everyone else the advertising fund is a fixed $18,000.
Van finance against van revenue
| Route | Down payment | Monthly | Term | A year | Share of $150,057 a van * |
|---|---|---|---|---|---|
| Financed | $25,000 – $30,000 | $2,100 – $2,600 | 60 months | $25,200 – $31,200 | 16.8% – 20.8% |
| Leased | $10,000 | $2,400 | 60 months | $28,800 | 19.2% |
Terms are as the brand reported it for the first van. The annual and share columns are marked *, against the $150,057 of revenue a van the filed sales and van count imply.
Leads and opening
Leads generated, 2025
Lead volume runs 171,236 from the website including paid search and 22,534 from Meta. Across the 74 reporting franchisees that is 2,619 leads each, or 528 per van.
| Measure | Total | Per franchisee * | Per van * |
|---|---|---|---|
| Website leads, including paid search | 171,236 | 2,314 | 467 |
| Meta leads | 22,534 | 305 | 61 |
| All leads | 193,770 | 2,619 | 528 |
| Sales generated | $55,070,986 | $744,203 | $150,057 |
| Sales per lead | $284 | $284 | $284 |
Lead counts are as the brand reported it. The per-franchisee, per-van and per-lead columns are marked *, dividing by the 74 franchisees and 367 vans in the sales tables.
Seventy-one of 74 franchisees run paid search and 55 run Meta. Paid search spend ranges from zero to $3,800 a month and Meta from zero to $1,280. The top spender commits $60,960 a year, which is 19.4% of what the smallest fleets average.
Lead volume peaks in March and bottoms in January. March had 18,075 leads and January 13,989 *, a difference of 29%.
Cost to open
| Line | Low | High | Share of the low estimate * |
|---|---|---|---|
| Territory fees, three territories | $100,000 | $100,000 | 59.8% |
| Initial franchise fee | $19,950 | $19,950 | 11.9% |
| Van down payment | $10,000 | $30,000 | 6.0% |
| Van payments, first three months | $6,300 | $7,800 | 3.8% |
| Grand opening and ongoing advertising | $9,000 | $11,000 | 5.4% |
| Insurance, three months | $2,400 | $2,400 | 1.4% |
| Training expenses and groomer training | $2,675 | $4,850 | 1.6% |
| Online marketing package, three months | $1,650 | $1,650 | 1.0% |
| Shipping, storage, licenses and computer | $350 | $6,000 | 0.2% |
| Additional funds, three months | $15,000 | $25,000 | 9.0% |
| Total | $167,325 | $208,650 | 100% |
Amounts are as the brand reported it and the share column is marked *. Several lines are grouped here from separate rows and both columns add to their stated totals exactly.
The territories cost five times the franchise fee. The three territories cost $100,000 and the fee is $19,950 *.
The opening cost equals 0.53 years of sales at the smallest fleet size. That is $167,325 to open against $314,387 of sales *.
Questions we get asked
Questions owners ask.
How much does an Aussie Pet Mobile franchise make?
Aussie Pet Mobile’s 74 franchisees averaged $744,203 of sales in 2025, worked out from the fleet-size averages in Item 19 of Aussie Pet Mobile’s 2026 FDD, issued 1 April 2026. Fees paid to Aussie Pet Mobile come to about 9.5%* of sales at that average and 16.2%* at the $314,387 average of owners with one to three vans.
What does an Aussie Pet Mobile franchisee bill?
By fleet size, sales average $314,387 for one to three vans, $717,096 for four to six, $1,230,386 for seven to ten and $2,089,878 for more than ten. Across all 74 reporting franchisees the average is $744,203.
What does a single van produce at Aussie Pet Mobile?
An Aussie Pet Mobile van brings in about $150,057 a year, from $55,070,986 of system sales across 367 vans. All four fleet groups are consistent with that one figure, so a second or fifth van produces roughly what the first does.
What fees does Aussie Pet Mobile charge?
The royalty is 6% of monthly revenue up to $83,300 and 5% above it, subject to a minimum reaching $2,100 a month. The advertising fund is the greater of 2% or $500 a month per territory, and technology at $450 a month plus $100 for each further territory. An owner with three territories pays $51,000 a year in minimum charges, which is 16.2% of what the smallest fleets average.
How wide is the difference between franchisees at Aussie Pet Mobile?
One-to-three van businesses range from $41,412 to $792,711, a difference of 19.1 times. Fleets above ten vans differ by 2.1 times. Between 39% and 57% of the owners in each fleet size reach their own average.
How much does an Aussie Pet Mobile franchise cost to open?
An Aussie Pet Mobile franchise costs $167,325 to $208,650 to open, of which $100,000 is the compulsory three territories and $19,950 the franchise fee. A leased van costs $10,000 down and $2,400 a month, and a financed van $25,000 to $30,000 down and $2,100 to $2,600 a month, both for sixty months.
- The filing gives no profit figure. The filing reports sales and not earnings, so what an owner keeps is not disclosed.
- The filing breaks out no cost lines. Wages, rent and cost of goods are not broken out, so margin cannot be rebuilt from the document.
Questions worth putting to Aussie Pet Mobile
The filing answers what it answers. These are the gaps an owner or a buyer should close directly.
- What do locations at the median spend on wages and rent as a share of sales? The filing reports sales only.
- Which factors does Aussie Pet Mobile see in its highest-selling locations, such as trade area, years open and size?
- How long does a new location take to reach the average you publish, and what does the build-up look like month by month?
- At what level of sales do the minimum charges stop applying and the percentage take over?
- How many Aussie Pet Mobile locations closed, were sold, or changed hands last year, and why?
Run your own numbers.
The Franchise Numbers Check runs the same checks on your own numbers. It scores where you stand and compares you with Item 19 of your brand’s FDD. It works out what one location earns and spends, and builds a 13-week cash forecast. It checks whether you are ready to open another one. It is free and it runs in your browser.
Launch the diagnostic →What does each van actually return?
We review your unit economics and cash forecast and build your reporting around revenue and cost carried per van, finance payments set against the route they serve, and brand minimums measured as a percentage every month.
Talk to Averanthe franchise library, all 447 brands · how franchise unit economics work · running the books across several locations · what Averan does for franchise owners
Aussie Pet Mobile reads against the rest of the grooming and pet retail group: EarthWise Pet · Pet Supplies Plus · Scenthound · Wag N Wash · Woof Gang Bakery · Zoomin Groomin. The grooming and pet retail guide compares all of them on the same figures.
Questions owners ask next
The figures above raise these, and each one is answered on its own page.
- At what level of sales does a minimum fee stop costing me more than the percentage?It works out the sales level where a minimum fee stops applying.
- How much cash do I fund before a new location covers its own costs?It builds a 13-week forecast for the months before break-even.
- My payroll percentage keeps climbing. Is that a payroll problem?It shows how to tell whether payroll is rising or revenue is falling.
- Revenue was the highest it has been. Why did profit not move?It traces where the extra revenue went, line by line.
- At what point do spreadsheets stop coping?It explains what changes at around ten units and why lenders care.
Where these figures come from.
Every figure here comes from Aussie Pet Mobile, Inc.’s 2026 FDD and is unaudited by us. We are unaffiliated with the brand. Calculations of our own are labeled where they appear. The figures describe past performance at other businesses and are not a projection of yours. This page is an educational summary. It is not an offer to sell a franchise, and it is not financial, legal or tax advice. Aussie Pet Mobile® is a registered trademark of its owner. How Averan reads a Franchise Disclosure Document.
These figures come from the brand's disclosure. They are not a forecast, an offer to sell a franchise or advice. Source: Aussie Pet Mobile, Inc., 2026 Franchise Disclosure Document, issued 1 April 2026.