Enviro-Master franchise unit economics
Enviro-Master franchisees run route-based commercial hygiene businesses that sell restroom sanitizing, power washing and window washing to businesses on recurring service agreements.
Enviro-Master franchise at a glance
Enviro-Master's 2026 FDD reports 2025 revenue for single-territory and multi-territory operators, with the number of businesses inside each territory, and four company-owned profit and loss statements.
Enviro-Master’s 51 single-territory businesses averaged $956,780 of sales in 2025, with a median of $838,881, according to Item 19 of Enviro-Master’s 2026 FDD, issued 30 April 2026. Enviro-Master’s 29 multi-territory businesses averaged $1,086,373 across 107 territories, and Enviro-Master had 163 franchised territories at the end of 2025. Fees paid to Enviro-Master come to about 13.78%* of sales at the single-territory average.
- An Enviro-Master franchise costs $112,450 to $286,850 to open, including a $60,000 initial franchise fee, according to the brand's 2026 FDD.
- Enviro-Master charges a royalty of 6% of sales, a 2% brand fund contribution and a $271 monthly technology fee.
- Enviro-Master reported 163 franchised locations in its 2026 FDD.
- 47% of reporting Enviro-Master locations reached the average.
- Work out Enviro-Master's fees at your own sales with the minimum fee calculator.
These figures come from Enviro-Master's 2026 Franchise Disclosure Document, as the brand reported them, and were read by Averan Advisors.
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Talk to Averan → Move your books and accounting to Averan →- Revenue per business in territory runs $0.74 to $43.30 a year, median $8.26. The highest Enviro-Master figure is 58 times the lowest, on a measure that already controls for territory size.
- Territory size accounts for about a quarter of the difference between territories. The correlation between business count and revenue is 0.52 across the 51 single-territory operators.
- The four company-owned Enviro-Master businesses keep 8.7% to 30.1% of revenue as profit. The smallest territory, at $240,535 of revenue, is the most profitable of the four.
- Gross profit holds between 56.8% and 63.8% across all four. That holds on revenue spanning $240,535 to $3,326,106, a fourteen-fold range.
- Multi-territory operators hold 3.7 territories each and bill $284,644 a territory at the median. That compares with $838,881 at the median single-territory operator.
How much does an Enviro-Master franchise make?
The average Enviro-Master unit reported $956,780 of revenue in the 2026 FDD, and the median reported $838,881. Item 19 of the Enviro-Master FDD publishes revenue for franchised locations and profit and loss statements only for four company-owned businesses, so what an owner keeps depends on the costs set out below. Fees come off the top first, at about 13.8% of sales across royalty, brand fund and the rest of the stack. Revenue is not income. Rent, wages, cost of goods and the franchise fees all come out before an owner is paid. The figures for the highest-selling and lowest-selling businesses are below.
Top performers
What separates the top Enviro-Master performers
Enviro-Master splits its locations into groups instead of publishing one average. The top group averaged $1,940,225 a year. The lowest averaged $200,815. Both run the same brand, on the same agreement, paying the same fees. The middle location sold $838,881. The average was $956,780. More than half the system is below the number the brand quotes.
Decided before you open
- Site and trade area.The top band sells 9.7× the bottom band. Catchment, daytime population and neighboring businesses affect where a location falls.
- Capacity.Capacity is the number of vans, times the hours they run, times how full their schedules are. The build sets how much you can sell.
- Territory.Enviro-Master sells current territories sized at roughly 10,000 to 25,000 businesses, with no storefront. Population density sets how much driving sits between jobs.
- Opening cost range.Opening costs $112,450 to $286,850, a 2.6× range inside one brand.
- Fees and the minimum.Fees run about 13.8% of sales. A minimum fee also applies, so lower-selling locations pay a higher effective rate. Work out the sales level where the percentage overtakes the minimum.
Live operating levers
- Routes.Each van costs the same per day. Track stops per van and the distance between them.
- Memberships and rebooking.A recurring plan turns appointments into a monthly subscription and keeps the schedule fuller. Rebooking before the customer leaves keeps it full.
Context you underwrite around
- Locations included.These figures cover 80 Enviro-Master businesses, 51 single-territory and 29 multi-territory, holding 158 of the 163 franchised territories. Locations open less than the full year, brand-owned, or not meeting the reporting criteria are excluded.
- What the filing does not include.Item 19 publishes no profit or cost data for franchised locations. The only margin figures in the document come from the brand’s own locations.
Fees and what it costs to open
What the fees come to
| Territory | Sales | Royalty at 6% | Admin and service at 5% | National advertising at 2% | Local marketing at 2% | Technology | Total, with local marketing | Share, with local marketing |
|---|---|---|---|---|---|---|---|---|
| Highest-selling single territory | $3,457,294 | $207,438 | $172,865 | $69,146 | $69,146 | $3,250 | $521,845 | 15.1% |
| Top quartile | $1,940,225 | $116,414 | $97,011 | $38,805 | $38,805 | $3,250 | $294,285 | 15.2% |
| All single territories | $956,780 | $57,407 | $47,839 | $19,136 | $19,136 | $3,250 | $146,768 | 15.3% |
| Median territory | $838,881 | $50,333 | $41,944 | $16,778 | $16,778 | $3,250 | $129,083 | 15.4% |
| 3rd quartile | $549,222 | $32,953 | $27,461 | $10,984 | $10,984 | $3,250 | $85,632 | 15.6% |
| Bottom quartile | $200,815 | $12,049 | $10,041 | $4,016 | $4,016 | $3,250 | $33,372 | 16.6% |
| Lowest-selling single territory | $42,364 | $2,542 | $6,500 | $847 | $847 | $3,250 | $13,986 | 33.0% |
Ours, built from the filed rates: a royalty of 6% of gross revenues or the minimum set in the franchise agreement, whichever is greater, taken weekly. The administrative and service fee is the greater of 5% or $125 a week. The franchisor may raise it by its cost increase plus 20% of the cost of providing the service. Enviro-Master also charges a 2% National Advertising Fee, a 2% Local Marketing Expenditure and a technology fee of $62.50 a week per user, shown here for a single user.
The percentage charges paid to the brand are 13% of gross revenues. That is 6% royalty, 5% administrative and service and 2% national advertising. The owner also spends 2% on local marketing. The administrative fee is what makes it unusual. It buys most of the back office. That means a franchisee here is running a route.
The brand's own accounts show its charges at 12.0% to 13.4%. That matches 13% of royalty, administrative and national advertising fees, with local marketing recorded in other overhead. Plan 13% as a fee and 2% as a marketing budget.
National and regional accounts have a further 4%. It applies during the first twelve months of each account and as an ongoing management fee afterwards. National accounts fill a truck fastest, and they take the rate on that work to 19%. It is worth modeling before chasing the volume.
What it costs to open a territory
| Item | Single territory, low | Single territory, high | Multiple territories, low | Multiple territories, high |
|---|---|---|---|---|
| Initial franchise fee | $60,000 | $60,000 | $100,000 | $190,000 |
| Additional funds, three months | $13,000 | $128,000 | $127,000 | $305,000 |
| Power washer and vehicle | $2,300 | $50,800 | $2,100 | $50,800 |
| Opening inventory | $15,800 | $16,500 | $15,800 | $16,500 |
| Equipment | $9,100 | $10,000 | $12,700 | $13,600 |
| Training travel and living | $4,000 | $7,000 | $4,000 | $7,000 |
| Inside sales activity | $4,920 | $4,920 | $4,920 | $4,920 |
| Insurance | $1,000 | $3,000 | $1,000 | $3,000 |
| Professional fees | $500 | $2,500 | $500 | $2,500 |
| Rent | $500 | $2,000 | $2,400 | $4,000 |
| Deposits and prepaid expenses | $500 | $1,000 | $500 | $1,000 |
| Permits and licenses | $200 | $500 | $200 | $500 |
| Local digital marketing | $350 | $350 | $350 | $350 |
| Technology costs | $250 | $250 | $250 | $500 |
| Total | $112,450 | $286,850 | $271,720 | $599,670 |
As the brand reported it, reordered here by size.
Discounts available
- Enviro-Master charges $40,000 for a second and $30,000 for a third and later business signed under a multi-territory agreement (MTA).
From Item 5 of the Enviro-Master 2026 FDD. The costs on this page use the full initial franchise fee for one unit, before any discount.
The build is 0.12 to 0.30 times a year of average single-territory revenue. That is $112,450 to $286,850 against $956,780. An Enviro-Master business runs as a route, with no building. Against the median territory's $838,881 it is 0.13 to 0.34 times.
Working capital (cash to run the business day to day) is the largest variable, at $13,000 to $128,000. The high end is almost ten times the low end. A route business earns only what the route has been sold. The lowest-selling territory in the performance table bills $42,364 a year. Planning at the high end of that range is the safer read.
$60,000 of franchise fee is 53% of the low column. Add $15,800 of opening stock and $9,100 of equipment bought from the brand. $84,900 of a $112,450 opening cost goes to the brand, which is 75%. The inside sales activity and digital marketing lines are payable to the brand as well. The vehicle and power washer, at $2,300 to $50,800, is the one line an owner controls through leasing.
A multiple-territory agreement costs $271,720 to $599,670. That compares with a median multi-territory operator billing $897,684 across 3.7 territories. The initial fee alone runs $100,000 to $190,000, and the working capital line more than doubles. Read against the finding that multi-territory operators bill $284,644 a territory against $838,881 for single-territory ones, the case for committing to territories early deserves careful testing.
Revenue per business
Single-territory sales by quartile, 2025
| quartile | Businesses | Average revenue | Median revenue | Revenue range |
|---|---|---|---|---|
| Top quartile | 13 | $1,940,225 | $1,656,833 | $1,399,859 – $3,457,294 |
| 2nd quartile | 13 | $1,105,508 | $1,109,540 | $838,881 – $1,330,723 |
| 3rd quartile | 12 | $549,222 | $532,844 | $328,702 – $829,246 |
| Bottom quartile | 13 | $200,815 | $223,054 | $42,364 – $319,466 |
| All single territories | 51 | $956,780 | $838,881 | $42,364 – $3,457,294 |
| Territory | 2025 sales | Businesses in territory | Revenue per business a year |
|---|---|---|---|
| Reno – Lake Tahoe | $1,109,540 | 25,625 | $43.30 |
| Charlotte | $3,457,294 | 119,215 | $29.00 |
| St. Louis | $2,980,554 | 110,959 | $26.86 |
| Baltimore | $1,656,833 | 74,153 | $22.34 |
| Denver South | $1,679,791 | 75,927 | $22.12 |
| Median of all 51 | $838,881 | n/a | $8.26 |
| Philadelphia | $265,924 | 99,428 | $2.67 |
| Albuquerque | $112,924 | 54,142 | $2.09 |
| Houston Metro West | $157,923 | 77,423 | $2.04 |
| Richmond Virginia | $129,976 | 75,546 | $1.72 |
| Houston Metro North | $42,364 | 57,352 | $0.74 |
Revenue and business counts are as the brand reported it for each named territory; revenue per business is marked *, dividing one by the other.
Revenue per business in territory runs $0.74 to $43.30 a year. Reno–Lake Tahoe bills $1,109,540 against 25,625 businesses; Houston Metro North bills $42,364 against 57,352. Both hold a territory; one has sold into it and one has only just started. Because the measure already divides by territory size, the 58-fold gap is penetration and execution.
Territory size accounts for about a quarter of the difference. The correlation between business count and revenue across the 51 single territories is 0.52 *, which puts roughly 27% of the difference on how many businesses sit inside the boundary. Chicago holds 361,742 businesses and bills $2,381,197; Reno holds 25,625 and bills $1,109,540, a fourteenth of the market producing nearly half the revenue.
The median territory bills $8.26 a year per business inside it. A territory of 100,000 businesses at the system median produces $826,000 a year. To plan, multiply the business count quoted for a territory by $8.26 for a middle outcome, by $2 for a low one and by $22 for a high one.
The top quartile averages $1,940,225 and the bottom $200,815. That is 9.7 times. The bottom quarter's own range runs $42,364 to $319,466, 7.5 times inside one quartile. The second quartile differs 1.59 times over.
Multi-territory sales, 2025
| Measure | Single-territory operators | Multi-territory operators |
|---|---|---|
| Businesses in the table | 51 | 29 |
| Territories held | 51 | 107 |
| Average revenue | $956,780 | $1,086,373 |
| Median revenue | $838,881 | $897,684 |
| Median revenue per territory | $838,881 | $284,644 |
| Median revenue per business in territory | $8.26 | $8.39 |
| Reaching the group average | 24 (47%) | 10 (34%) |
Revenue, medians and attainment counts are as the brand reported it; revenue per territory and per business are marked *.
Multi-territory operators bill $284,644 a territory at the median against $838,881 at a single-territory operator. That is roughly a third. Holding more ground raises median revenue by 7% ($897,684 against $838,881) while multiplying the ground held by 3.7 *. On these figures, a second territory is worth far less than a first.
Revenue per business in territory is almost identical between the two groups: $8.26 and $8.39. That says the intensity of selling is the same; what differs is how much territory each operator is trying to cover with it. Northern Virginia holds 8 territories and 84,233 businesses and bills $597,934, $74,742 a territory, the thinnest in the table.
34% of multi-territory operators reach their group average, against 47% of single-territory ones. The multi-territory distribution is the more skewed of the two: San Jose bills $2,455,983 across 2 territories while Sarasota bills $305,465 across 3. Both structures produce high and low outcomes, and each contains the full range.
The company P&Ls
Profit and loss for company-owned businesses, 2025
| Line | Charlotte | Atlanta West | Columbia | Myrtle Beach |
|---|---|---|---|---|
| Businesses in territory | 119,215 | 194,301 | 65,055 | 25,318 |
| Service revenue | $2,740,873 | $1,143,039 | $1,056,223 | $189,705 |
| Product revenue | $363,428 | $222,514 | $153,412 | $28,611 |
| Install revenue and trip charges | $221,805 | $94,569 | $71,821 | $22,220 |
| Total sales | $3,326,106 | $1,460,123 | $1,281,456 | $240,535 |
| Cost of goods sold | $1,325,707 | $630,623 | $495,069 | $86,956 |
| gross profit | $2,000,399 | $829,500 | $786,386 | $153,579 |
| gross profit share | 60.1% | 56.8% | 61.4% | 63.8% |
| Employee expenses | $668,895 | $283,948 | $231,531 | $35,000 |
| Franchise fees | $444,825 | $193,524 | $164,301 | $28,862 |
| Other selling, general and administrative | $393,349 | $225,696 | $163,614 | $17,380 |
| Total operating expenses | $1,507,069 | $703,168 | $559,446 | $81,242 |
| profit | $493,330 | $126,332 | $226,941 | $72,337 |
| profit share | 14.8% | 8.7% | 17.7% | 30.1% |
| Revenue per business in territory * | $27.90 | $7.51 | $19.70 | $9.50 |
Dollar figures are as the brand reported it, with install revenue and trip charges combined here for space; the share rows and the final row are marked *.
Gross profit holds between 56.8% and 63.8% on revenue spanning fourteen times. That is $240,535 at Myrtle Beach and $3,326,106 at Charlotte. A route-based service business prices its work the same way whatever the volume. So the gross profit margin holds at every size. What changes is how much fixed overhead that volume has to cover.
The smallest territory is the most profitable. Myrtle Beach bills $240,535 and keeps 30.1%; Charlotte bills $3,326,106 and keeps 14.8%; Atlanta West bills $1,460,123 and keeps 8.7%. Myrtle Beach runs $35,000 of employee expenses and $17,380 of other overhead, 21.8% of revenue combined, against 31.9% at Charlotte and 34.9% at Atlanta West *. Bigger territories add overhead before they add profit.
Franchise fees run 12.0% to 13.4% of revenue. That is $28,862 at Myrtle Beach and $444,825 at Charlotte. That matches the rates in the agreement. A 6% royalty, 5% of administrative and service fees and 2% of national advertising come to 13%. The further 2% local marketing requirement is spent locally and sits in other overhead. So the company statements confirm what a franchisee should expect the brand to take.
Atlanta West holds 194,301 businesses and bills $7.51 from each. It is the largest of the four territories and reaches the fewest of its businesses. It keeps 8.7%, the lowest of the four. Charlotte holds 119,215 businesses, bills $27.90 from each and keeps 14.8%. Between those two the difference in profit is $367,000 on territories of comparable size.
Employee expenses run 14.6% to 20.1% of revenue. It rises with size, from $35,000 at Myrtle Beach to $668,895 at Charlotte. Since route technicians sit inside cost of services, this line is the management and office layer. It is the line that decides whether growing a route actually improves the business.
The network of locations
Franchised territories, 2023 to 2025
| Year | Start | Opened | Terminations | Non-renewals | Reacquired | Ceased, other | End | Net change |
|---|---|---|---|---|---|---|---|---|
| 2023 | 91 | 7 | 0 | 0 | 2 | 2 | 94 | +3 |
| 2024 | 94 | 39 | 0 | 1 | 2 | 2 | 128 | +34 |
| 2025 | 128 | 37 | 1 | 0 | 1 | 0 | 163 | +35 |
As the brand reported it; every row reconciles exactly.
Territories grew from 91 to 163 across three years, up 79%. Openings were 7, 39 and 37. Departures totaled 4, 5 and 2, so the Enviro-Master system is expanding with very few territories leaving. The single termination in 2025 is the only one in three years.
84 businesses hold 163 territories. That is an average of 1.9 each. Growth tables move on territory count; owner count moves far more slowly. An owner reading a 79% three-year expansion should know that much of it is existing operators subdividing ground they already held.
1 signed agreement sits unopened against zero projected openings. Read alongside 37 territory openings in 2025, that says the near-term growth is expected to come from inside the existing franchisee base.
Current territories are sized at roughly 10,000 to 25,000 businesses. Those are far smaller than the older Enviro-Master territories, which run from 17,552 businesses at Roanoke to 361,742 at Chicago. A new owner buying at the current sizing gets a fraction of the ground a top-quarter territory covers. That changes how the headline revenue figures should be read.
Questions we get asked
Questions owners ask.
How much does an Enviro-Master franchise make?
Enviro-Master’s 51 single-territory businesses averaged $956,780 of sales in 2025, with a median of $838,881, according to Item 19 of Enviro-Master’s 2026 FDD, issued 30 April 2026. Enviro-Master’s 29 multi-territory businesses averaged $1,086,373 across 107 territories, and Enviro-Master had 163 franchised territories at the end of 2025. Fees paid to Enviro-Master come to about 13.78%* of sales at the single-territory average.
What should an Enviro-Master territory be billing?
The 51 single-territory businesses averaged $956,780 of sales in 2025 with a median of $838,881, ranging from $42,364 to $3,457,294. By quartile, Enviro-Master locations averaged $1,940,225, $1,105,508, $549,222 and $200,815. The 29 multi-territory businesses averaged $1,086,373 with a median of $897,684 across an average of 3.7 territories each. 47% of single-territory businesses met or beat their group average and 34% of multi-territory ones did.
How do I size an Enviro-Master territory before I buy it?
Multiply the business count by revenue per business. Across the 51 single territories that figure runs $0.74 to $43.30 a year with a median of $8.26. So a territory quoted at 100,000 businesses produces $826,000 at the system median, roughly $200,000 at the low end and $2.2m at the high end. Territory size accounts for about a quarter of the difference between territories. Business count and sales move together at 0.52. So the quoted headcount is a starting point.
What does a profit and loss look like at Enviro-Master?
Across the franchisor’s four company-owned businesses, gross profit runs 56.8% to 63.8%, employee expenses 14.6% to 20.1%, franchise fees 12.0% to 13.4% and other overhead 7.2% to 15.5%, leaving profit of 8.7% to 30.1%. Cost of services includes direct labor, so route technicians sit above the gross profit line and employee expenses is management and office. The smallest of the four, Myrtle Beach at $240,535 of revenue, is the most profitable at 30.1%.
What fees does Enviro-Master charge?
Enviro-Master charges 13% of gross revenues, made up of a 6% royalty, a 5% administrative and service fee and 2% for the national advertising fund, all collected weekly. The owner also spends 2% on local marketing. On top sits a technology fee of $62.50 a week per user and a 4% commission on revenue from national and regional accounts. The brand's own accounts show its charges at 12.0% to 13.4%. That is the 13% of royalty, administrative and national advertising, with local marketing appearing in other overhead. The royalty and the administrative fee both have minimums. The administrative fee may be raised by the franchisor's cost increase plus 20% of the cost of providing the service.
Who does bookkeeping for an Enviro-Master franchise?
The franchisor provides most of the back office for its 5% administrative fee, which makes an owner’s own reporting a check on someone else’s work. Two priorities follow. First, revenue per business: it strips out territory size. Tracked monthly against $8.26 at the system median it shows whether the route is being sold into or simply serviced. The second is the split between service, product, install and trip-charge revenue. Gross profit on products runs from 26% to 48% between territories, and went negative in one quarter at Charlotte. That is a different result from the 57% to 64% on services, and it can move the combined figure. On mechanics, royalty, administrative fee, national advertising and technology are all swept weekly. So five obligations run on a weekly calendar against a monthly close. The 4% national accounts commission applies to a subset of revenue that has to be identified separately in the ledger. Averan provides bookkeeping, controller, and fractional CFO support for franchise owners and has Certified QuickBooks ProAdvisors on the team.
- Item 19 of the Enviro-Master FDD gives no profit figure for franchised locations. It publishes profit and loss statements only for four company-owned businesses.
- Item 19 of the Enviro-Master FDD breaks out no cost lines for franchised locations. Wages, rent and cost of goods appear only in the statements for four company-owned businesses.
Questions worth putting to Enviro-Master
The filing answers what it answers. These are the gaps an owner or a buyer should close directly.
- What do franchised Enviro-Master locations at the median spend on wages and rent as a share of sales? Item 19 of the Enviro-Master FDD publishes profit and loss statements only for four company-owned businesses.
- Which factors does Enviro-Master see in its highest-selling locations, such as trade area, years open and size?
- How long does a new location take to reach the average you publish, and what does the build-up look like month by month?
- At what level of sales do the minimum charges stop applying and the percentage take over?
- How many Enviro-Master locations closed, were sold, or changed hands last year, and why?
Run your own numbers.
The Franchise Numbers Check runs the same checks on your own numbers. It scores where you stand and compares you with Item 19 of your brand’s FDD. It works out what one location earns and spends, and builds a 13-week cash forecast. It checks whether you are ready to open another one. It is free and it runs in your browser.
Launch the diagnostic →What are you billing per business in your territory at Enviro-Master?
We review your unit economics, cash forecast and reporting, built around the penetration ratio that decides this model.
Talk to AveranWhere these figures come from.
Every figure here comes from Enviro-Master International Franchise, LLC’s 2026 FDD and is unaudited by us. We are unaffiliated with the brand. Calculations of our own are labeled where they appear, the figures describe past performance at other businesses and are not a projection of yours. This page is an educational summary. It is not an offer to sell a franchise, and it is not financial, legal or tax advice. Enviro-Master® is a registered trademark of its owner. How Averan reads a Franchise Disclosure Document.
These figures come from the brand's disclosure. They are not a forecast, an offer to sell a franchise or advice. Source: Enviro-Master International Franchise, LLC, 2026 Franchise Disclosure Document, issued 30 April 2026.
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Enviro-Master reads against the rest of the commercial cleaning group: Anago Cleaning Systems · Coverall · JAN-PRO · Maid Brigade. The commercial cleaning guide compares all of them on the same figures.
Questions owners ask next
The figures above raise these, and each one is answered on its own page.
- At what level of sales does a minimum fee stop costing me more than the percentage?It works out the sales level where a minimum fee stops applying.
- How much cash do I fund before a new location covers its own costs?It builds a 13-week forecast for the months before break-even.
- My payroll percentage keeps climbing. Is that a payroll problem?It shows how to tell whether payroll is rising or revenue is falling.
- How much of Item 19 can I rely on?It explains what an Item 19 financial performance representation tells you and what it leaves out.
- What should I be looking at every week?It lists the handful of numbers that move before the P&L does.