Closet & Storage Concepts franchise unit economics
Closet & Storage Concepts franchisees design, sell and install closet, garage and other storage systems from a retail showroom, and either manufacture the product or buy it in.
Closet & Storage Concepts franchise at a glance
Closet & Storage Concepts' Item 19 reports the average, median, highest and lowest 2025 Gross Revenue of five representative franchised locations.
Closet & Storage Concepts’ five representative franchised locations averaged $2,319,751 of Gross Revenue in 2025, with a median of $2,197,292, according to Item 19 of Closet & Storage Concepts’ 2026 FDD, issued 13 April 2026. The 5 in that group are 83%* of Closet & Storage Concepts’ 6 franchised locations.
- Closet & Storage Concepts reports a highest location at $2,875,450 and a lowest at $2,039,219; two of the five met or exceeded the average.
- A Closet & Storage Concepts franchise costs $130,700 to $630,500 to open; the high end assumes the location manufactures its own product.
- A Closet & Storage Concepts franchise pays a royalty of 5% of Gross Revenues, with a minimum of $125 a week, and a National Advertising Program contribution currently set at $75 a week.
- A Closet & Storage Concepts franchisee must also spend the greater of 7% of monthly Gross Revenues or $8,000 a month on local advertising.
- At the $2,319,751 average, Averan puts the royalty and fixed charges paid to the franchisor at 5.23% of revenue*.
- Closet & Storage Concepts had 6 franchised and 5 company-owned locations at the end of 2025, with no franchised openings in 2023, 2024 or 2025.
These figures come from Closet & Storage Concepts's 2026 Franchise Disclosure Document, as the brand reported them, and were read by Averan Advisors. The 5.23% total at the $2,319,751 average (royalty, the $75-a-week NAP contribution, the BIZTRAX fee, one CAD key update and one email account at $10 a month).
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Talk to Averan → Averan Closet & Storage Concepts Conversion Package →- Required local advertising is larger than the royalty. At the $2,319,751 average, 7% local advertising comes to $162,383* and the 5% royalty to $115,988*, a difference of $46,395*. The advertising is spent by the franchisee in its own market; the royalty is paid to the franchisor.
- The five reporting locations billed $2,039,219 to $2,875,450 in 2025. The highest is 1.41 times the lowest*. The median of $2,197,292 is 5.3%* below the average, and two of the five met or exceeded the average.
- The cost to open runs from $130,700 to $630,500, and shop equipment accounts for most of the difference. Shop equipment runs $1,000 to $350,000, which is $349,000* of the $499,800* gap between the two totals, or 69.8%*. Item 7 says the high end includes the equipment to manufacture the product.
- The local advertising minimum is $8,000 a month. The 7% rate is higher than the minimum in any month with Gross Revenues above $114,286*. The lowest reporting location’s 2025 revenue works out at $169,935 a month*; Item 19 gives no monthly figures.
- Franchised locations fell from 8 to 6 between the start of 2023 and the end of 2025, with no openings. One California location ceased operations in 2024 and the franchisor reacquired one New Jersey location in 2025. No franchise agreements were signed but not opened at the end of 2025.
Average revenue
How much does a Closet & Storage Concepts franchise make?
| Measure | 2025 |
|---|---|
| Locations reporting | 5 |
| Average Gross Revenue | $2,319,751 |
| Median Gross Revenue | $2,197,292 |
| Highest Gross Revenue | $2,875,450 |
| Lowest Gross Revenue | $2,039,219 |
| At or above the average | 2 (40%) |
As printed in Item 19, based on reported sales and paid royalties. The figures are unaudited.
The five representative franchised Closet & Storage Concepts locations averaged $2,319,751 of Gross Revenue in 2025, and the median was $2,197,292. Two of the five, 40%, met or exceeded the average.
Five of the six franchised locations open at the end of 2025 are included. To be counted, a location had to be open at least a year at December 31, 2025, sit in a market of at least 1 million people, operate for all 12 months of 2025 and work from a dedicated retail showroom staffed full time. Item 19 does not say which location was left out or why.
Gross Revenue is counted on completed jobs and installation charges. It excludes sales taxes, refunds, rebates and discounts, and it does not include work in progress or deposits received on orders. Royalties are paid on the same basis.
Item 19 gives no figures for the five company-owned locations. It also publishes no costs, wages or profit, and it does not separate locations that manufacture their product from those that buy it in.
Spread of results
Range of revenue, 2025
| Measure | 2025 Gross Revenue | Against the average |
|---|---|---|
| Highest | $2,875,450 | +24.0%* |
| Average | $2,319,751 | – |
| Median | $2,197,292 | −5.3%* |
| Lowest | $2,039,219 | −12.1%* |
Revenue figures as printed in Item 19. The last column is an Averan calculation.
Item 19 does not split the five locations into bands or quartiles. It prints the average, median, highest and lowest, and the share that met the average.
The highest location billed $836,231* more than the lowest, 1.41 times as much*. The median sits 5.3%* below the average, and the lowest location is 12.1%* below it.
Each franchise covers a standard territory of 1 million people or more. Item 12 allows one location in the territory unless the franchisor gives written consent for more, and Gross Revenues of all locations in one territory are added together for the royalty and local advertising.
Brand charges
Brand charges
| Charge | Rate in the FDD | At $2,039,219 | At $2,319,751 | At $2,875,450 |
|---|---|---|---|---|
| Royalty | 5% of Gross Revenues, minimum $125 a week | $101,961* | $115,988* | $143,773* |
| National Advertising Program | $75 a week; may rise to up to 1% of weekly Gross Revenues after the first year | $3,900* | $3,900* | $3,900* |
| BIZTRAX CRM software | $1,200 a year | $1,200 | $1,200 | $1,200 |
| CAD design software key updates | $70 a year per key | $70 | $70 | $70 |
| Email address | $7–$10 a month per account | $120* | $120* | $120* |
| Paid to the franchisor, subtotal | $107,251 (5.26%)* | $121,278 (5.23%)* | $149,063 (5.18%)* | |
| Local advertising | Greater of 7% of monthly Gross Revenues or $8,000 a month | $142,745* | $162,383* | $201,282* |
| Total with local advertising | $249,996 (12.26%)* | $283,660 (12.23%)* | $350,344 (12.18%)* |
Rates from Item 6 and Item 11. Dollar amounts and percentages are Averan calculations at the Item 19 lowest, average and highest Gross Revenue, using 52 weeks, one CAD key, one email account at $10 a month and the 7% rate for local advertising. Transfer, renewal, audit, training, management and other occasional fees are not included.
At the $2,319,751 average, the charges paid to the franchisor come to $121,278, or 5.23% of Gross Revenue*. Adding the 7% local advertising requirement brings the total to $283,660, or 12.23%*.
The royalty is 5% of Gross Revenues, with a minimum of $125 a week. It is collected each Monday by ACH for the week ending the previous Saturday. The 5% rate is higher than the minimum in any week with Gross Revenues above $2,500*, or $130,000 a year*.
Local advertising is the greater of 7% of monthly Gross Revenues or $8,000 a month, spent by the franchisee. The $96,000* yearly minimum equals 7% of $1,371,429*. It is in addition to the National Advertising Program contribution.
The National Advertising Program contribution is $75 a week, or $3,900 a year*. The franchisor may raise it to up to 1% of weekly Gross Revenues, though not in the first year of the agreement; 1% would be $23,198* at the average. Item 11 says the program was not yet operative in 2025 and no amounts were collected or spent.
A grand opening campaign of at least $24,000 is required. It runs from 30 days before opening to 60 days after. Materials bought from the franchisor carry a 20% mark-up for shipping and handling.
Transfer costs 50% of the then-current initial franchise fee, with a minimum of $24,750. Renewal costs 25%, with a minimum of $12,375.
Cost to open
Cost to open
| Line | Low | High |
|---|---|---|
| Shop equipment | $1,000 | $350,000 |
| Additional funds, up to 3 months | $20,000 | $50,000 |
| Initial franchise fee | $40,000 | $49,500 |
| Real estate improvements | $15,000 | $35,000 |
| Opening showroom displays | $5,000 | $32,000 |
| Opening inventory | $1,000 | $25,000 |
| Grand opening advertising | $24,000 | $24,000 |
| CAD design software keys | $3,400 | $10,200 |
| Pallet lifter and forklift | $1,000 | $10,000 |
| Signs and graphics | $2,000 | $9,000 |
| Miscellaneous opening costs | $4,000 | $6,000 |
| Travel and living while training | $3,000 | $5,000 |
| Insurance | $1,800 | $5,000 |
| Legal and accounting | $2,000 | $5,000 |
| Computer hardware and software | $3,700 | $4,100 |
| Van | $1,600 | $3,700 |
| Architect and engineering | $0 | $3,000 |
| Store display accessories | $1,200 | $2,500 |
| Office equipment and supplies | $1,000 | $1,500 |
| Total | $130,700 | $630,500 |
As printed in Item 7, reordered by the high estimate. The additional funds line excludes owner salary or draw and royalties and NAP contributions. The low franchise fee is the fee for a second or later franchise; the high is the fee for a first franchise. The veteran discount is not applied.
A Closet & Storage Concepts franchise costs $130,700 to $630,500 to open, of which $43,900 to $70,200 is paid to the franchisor or its affiliates. The franchisor does not offer financing for any part of the investment.
Shop equipment runs from $1,000 to $350,000. Item 7 says the high end includes the equipment to manufacture the product, and the low end assumes a non-manufacturing franchise. Opening inventory also rises, from $1,000 to $25,000, for a manufacturing franchise. Together the two lines are 74.6%* of the $499,800* gap between the totals.
The initial franchise fee is $49,500 for a territory of 1,000,000 people or more, and $40,000 for each franchise after the first. Qualified veterans owning 51% or more receive 25% off the fee for a first franchise, $12,375* on $49,500. Each location needs at least one CAD design software key at $3,400, and BIZTRAX setup costs $500.
A location must open by the earlier of 120 days after signing the lease or 240 days after signing the franchise agreement. Item 11 estimates 90 to 120 days from signing the lease to opening.
Locations
Locations, 2023 to 2025
| Year | Franchised start | Opened | Terminated | Not renewed | Reacquired | Ceased other | Franchised end | Transfers | Company-owned end | Total end |
|---|---|---|---|---|---|---|---|---|---|---|
| 2023 | 8 | 0 | 0 | 0 | 0 | 0 | 8 | 0 | 4 | 12 |
| 2024 | 8 | 0 | 0 | 0 | 0 | 1 | 7 | 1 | 4 | 11 |
| 2025 | 7 | 0 | 0 | 0 | 1 | 0 | 6 | 0 | 5 | 11 |
As printed in Item 20. No franchise agreements were signed but not opened at the end of 2025, and the franchisor projects no new franchised or company-owned outlets in the next fiscal year.
Closet & Storage Concepts ended 2025 with 11 locations: 6 franchised and 5 company-owned. Franchised locations went from 8 to 7 to 6 over the three years, and no franchised location opened.
One franchised location in California ceased operations for other reasons in 2024, and the franchisor reacquired one in New Jersey in 2025. There were no terminations or non-renewals, and one location in Connecticut transferred to a new owner in 2024.
The company-owned table does not add up for 2025. Its state rows end the year at one location in New Jersey and two in Pennsylvania, while its totals row and Table 1 show five company-owned locations. Item 1 also says the franchisor owns and operates five company locations.
The franchisor has run Closet & Storage Concepts since 1989 and also franchises More Space Place. An affiliate, MSP Manufacturing, makes and distributes cabinet components, Murphy bed frames, hardware and accessories to franchisees. Item 3 discloses no litigation.
Questions we get asked
Questions owners ask
How much does a Closet & Storage Concepts franchise cost to open?
Item 7 of the 2026 FDD puts the total at $130,700 to $630,500. The low end assumes the location buys finished product, and the high end includes equipment to manufacture it. The initial franchise fee is $49,500 for a first franchise.
What fees does a Closet & Storage Concepts franchisee pay?
A royalty of 5% of Gross Revenues with a $125 weekly minimum, a National Advertising Program contribution currently $75 a week, and local advertising of the greater of 7% of monthly Gross Revenues or $8,000 a month. Software charges include BIZTRAX at $1,200 a year. At the $2,319,751 average, Averan puts the charges paid to the franchisor at 5.23% of revenue*.
How much revenue does a Closet & Storage Concepts franchise make?
The five representative franchised locations averaged $2,319,751 of Gross Revenue in 2025, with a median of $2,197,292. The highest billed $2,875,450 and the lowest $2,039,219. Two of the five met or exceeded the average.
Does the Closet & Storage Concepts FDD show profit?
No. Item 19 reports Gross Revenue for five franchised locations and nothing on costs, wages or profit. It gives no figures for the company-owned locations.
How many Closet & Storage Concepts locations are there?
Item 20 reports 11 at the end of 2025: 6 franchised and 5 company-owned. Franchised locations fell from 8 at the start of 2023, with one ceasing operations in 2024 and one reacquired by the franchisor in 2025. No franchised locations opened in the three years.
Does a Closet & Storage Concepts franchisee have to manufacture the product?
No. Item 1 says that, depending on the level of investment, a franchisee either manufactures the storage systems or buys them from other companies or other franchisees. The choice drives the shop equipment line in Item 7, which runs from $1,000 to $350,000.
Questions worth putting to Closet & Storage Concepts
These are questions the filing leaves open. An owner or a buyer can put them to the franchisor directly.
- Is the revenue in Item 19 gross sales or collected revenue, and how many locations sit below the average?
- Which factors does Closet & Storage Concepts see in its highest-selling locations, such as territory, years open and staffing?
- How long does a new location take to reach the average you publish, and what does the build-up look like month by month?
- At what level of sales do the minimum charges stop applying and the percentage take over?
- How many Closet & Storage Concepts locations closed, were sold, or changed hands last year, and why?
Run your own numbers.
The Franchise Numbers Check runs the same checks on your own numbers. It scores where you stand and compares you with Item 19 of your brand’s FDD. It works out what one location earns and spends, and builds a 13-week cash forecast. It also checks whether you are ready to open another one. It is free and it runs in your browser.
Launch the diagnostic →Reporting for a Closet & Storage Concepts owner
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Questions owners ask next
The figures above raise these, and each one is answered on its own page.
- At what level of sales does a minimum fee stop costing me more than the percentage?It works out the sales level where a minimum fee stops applying.
- How much cash do I fund before a new location covers its own costs?It builds a 13-week forecast for the months before break-even.
- What does this location earn on the money I put into it?It works out the payback period and cash-on-cash return for one unit.
- How much of Item 19 can I rely on?It explains what an Item 19 financial performance representation tells you and what it leaves out.
Where these figures come from
Every figure here comes from Closets Unlimited of New Jersey, Inc.’s 2026 FDD and is unaudited by us. We are unaffiliated with the brand. Calculations of our own are labeled where they appear. The figures describe past performance at other businesses and are not a projection of yours. This page is an educational summary. It is not an offer to sell a franchise, and it is not financial, legal or tax advice. Closet & Storage Concepts is a trademark of its owner. How Averan reads a Franchise Disclosure Document.
These figures come from the brand's disclosure. They are not a forecast, an offer to sell a franchise or advice. Source: Closets Unlimited of New Jersey, Inc., 2026 Franchise Disclosure Document, issued 13 April 2026.