Bricks 4 Kidz franchise unit economics
Bricks 4 Kidz franchisees run mobile businesses that sell LEGO-based classes, camps and parties for children, mostly through the elementary schools inside their territory.
Bricks 4 Kidz franchise at a glance
In its 2026 FDD Bricks 4 Kidz reports revenue for the fiscal year to 30 September 2025, with the median, the range and averages for the top quarter and top tenth of businesses.
Bricks 4 Kidz franchisees averaged $101,813 of sales in the fiscal year to 30 September 2025, with a median of $72,503, according to Item 19 of Bricks 4 Kidz’s 2026 FDD, issued 16 January 2026. Fees paid to Bricks 4 Kidz come to about 13.2%* of sales at that average, where the $700 monthly royalty minimum applies.
- A Bricks 4 Kidz franchise costs $34,200 to $110,550 to open, including a $23,000 initial franchise fee, according to the brand's 2026 FDD.
- Bricks 4 Kidz charges a royalty of 7% of sales, a 2% brand fund contribution and a $250 monthly technology fee.
- Bricks 4 Kidz reported 137 franchised locations in its 2026 FDD.
- Work out Bricks 4 Kidz's fees at your own sales with the minimum fee calculator.
These figures come from Bricks 4 Kidz's 2026 Franchise Disclosure Document, as the brand reported them, and were read by Averan Advisors.
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Talk to Averan → Move your books and accounting to Averan →- The median business sits $2,497 under the revenue it takes to keep its territory. That is $72,503 against a $75,000 threshold *, or $125 a year from each of the roughly 20 elementary schools a territory is drawn around.
- The local advertising minimum of $750 a month matches 2% of revenue only at $450,000 a year. Only the largest business, at $518,827, billed above that *, so every other business pays the $750 minimum.
- Brand charges take 18.2% of revenue at the median and 9.6% at the top. That is $13,200 of $72,503 against $49,695 of $518,827 *.
- The eight businesses in the top tenth average $338,482 while the next eleven average $172,011. The $172,011 is an Averan calculation *. That compares with a top-quarter average of $242,104 across 19 businesses. The top eight earn 96.8% more under the same territory rules.
- Forty-nine franchised outlets left through non-renewal in three years against 36 openings. Non-renewals ran 30, 15 and 4, with five terminations, taking franchised outlets from 155 to 137 while company-owned outlets went from zero to 20.
How much does a Bricks 4 Kidz franchise make?
The average Bricks 4 Kidz unit reported $101,813 of revenue in the 2026 FDD, and the median reported $72,503. The brand’s disclosure document discloses revenue and not profit, so what an owner keeps depends on the cost structure set out below. Fees come off the top first, at about 13.2% of sales across royalty, brand fund and the rest of the stack. Revenue is not income. Rent, wages, cost of goods and the franchise fees all come out before an owner is paid. The figures for the highest-selling and lowest-selling businesses are below.
What a business bills
Sales, fiscal year 2025
The median Bricks 4 Kidz business billed $72,503 across twelve months. Revenue is the whole picture of what a Bricks 4 Kidz business earns, because revenue is where these figures stop. The average of $101,813 runs 40.4% above the median, the signature of a few large businesses pulling the arithmetic upward while the bulk of the system clusters low.
| Measure | Sales | Against the median | A month |
|---|---|---|---|
| Highest | $518,827 | 7.16× | $43,236 |
| Top 10% (8 businesses) | $338,482 | 4.67× | $28,207 |
| Top 25% (19 businesses) | $242,104 | 3.34× | $20,175 |
| Average | $101,813 | 1.40× | $8,484 |
| Median | $72,503 | 1.00× | $6,042 |
| Lowest | $0 | n/a | $0 |
Sales means total sales and revenues from all customers of the business before deducting operating expenses, royalties, fees, marketing costs, wages, rent or taxes. Excludes sales tax collected and remitted.
Sales within the top quarter
The two published groups overlap, and the gap between them is where the system's real range lives. Nineteen businesses billed $4,599,976 between them; the eight at the top billed $2,707,856 of it. That leaves $1,892,120 for the eleven ranked ninth to nineteenth, an average of $172,011 each.
| Rank band | Businesses | Combined revenue | Average each |
|---|---|---|---|
| Top 8 | 8 | $2,707,856 | $338,482 |
| Ranks 9 to 19 | 11 | $1,892,120 | $172,011 |
| Top 19 | 19 | $4,599,976 | $242,104 |
The combined figures multiply each filed group averages by its filed business count, and the ranks 9 to 19 line is the difference between the two.
The top quarter averages $242,104 against a median of $72,503. The top-quarter average is 3.34 times the median *, from territories built to the same specification.
Top performers
What separates the top Bricks 4 Kidz performers
Bricks 4 Kidz reports an average of $101,813 and a median of $72,503 for its franchised businesses in the year to 30 September 2025, with sales from $0 to $518,827. The top 25%, 19 businesses, averaged $242,104, and the top 10%, 8 businesses, averaged $338,482. More than half of Bricks 4 Kidz businesses sold less than the $101,813 average.
Decided before you open
- Territory.This model sells from a territory, with no storefront. Population density sets how much driving sits between jobs.
- Opening cost range.Opening costs $34,200 to $110,550, a 3.2× range inside one brand.
- Fees and the minimum.Fees run about 13.2% of sales. A minimum fee also applies, so lower-selling locations pay a higher effective rate. Work out the sales level where the percentage overtakes the minimum.
Live operating levers
- Enrollment.Track how many children are enrolled in each school program, the price of each, and how long families stay.
Context you underwrite around
- What the filing does not include.Item 19 publishes no profit or cost data for franchised locations, no attainment figure. Ask the franchisor or current owners for cost and profit figures.
- Sales spread in the category.Across 22 Childcare and Education brands in this library, the top group sells 4.1× the bottom at the typical brand, and a median 42% of locations reach their own average *. Bricks 4 Kidz’s own spread is in the tables on this page.
Top performers
How far apart the locations are
Bricks 4 Kidz reports two top groups, the top 25% and the top 10% by sales, and no groups below them. The figures are in the tables on the Model and Finance tabs.
Discounts available
- Bricks 4 Kidz charges $16,000 for the second and each additional territory.
- Bricks 4 Kidz takes 10% off the fee for active-duty U.S. military and honorably discharged veterans who own at least 51%.
From Item 5 of the Bricks 4 Kidz 2026 FDD. The costs on this page use the full initial franchise fee for one unit, before any discount.
Where the minimums bite
Royalty, marketing and advertising minimums
The royalty is the greater of 7% or $700 a month. The marketing fund is the greater of 2% or $150 a month. Local advertising is currently 2%, subject to a minimum of $750 a month. Add the $250 monthly technology fee for a mobile business and the yearly minimum comes to $22,200 before any class runs.
| Charge | Rate | Monthly minimum | A year | Percentage catches the minimum at |
|---|---|---|---|---|
| Royalty | 7% | $700 | $8,400 | $120,000 |
| Marketing fund | 2% | $150 | $1,800 | $90,000 |
| Local advertising | 2% (up to 3%) | $750 | $9,000 | $450,000 |
| Technology, mobile | flat | $250 | $3,000 | n/a |
| Together, including local advertising | 11% plus flat | $1,850 | $22,200 | n/a |
Rates, minimums and the technology fee are as the brand reported it; the annual and crossover columns are marked *.
Fees at each revenue level
Local advertising is the line that does the damage. Its $750 monthly minimum matches 2% only once a business bills $450,000 a year, a figure only the single largest business in the published population reached. For everyone else it works as a flat $9,000, which is 12.4% of revenue at the median and 1.7% at the top.
| Revenue | Royalty | Marketing | Local ad | Tech | Total | Share |
|---|---|---|---|---|---|---|
| $72,503 median | $8,400 | $1,800 | $9,000 | $3,000 | $22,200 | 30.6% |
| $75,000 threshold | $8,400 | $1,800 | $9,000 | $3,000 | $22,200 | 29.6% |
| $101,813 average | $8,400 | $2,036 | $9,000 | $3,000 | $22,436 | 22.0% |
| $242,104 top 25% | $16,947 | $4,842 | $9,000 | $3,000 | $33,789 | 14.0% |
| $338,482 top 10% | $23,694 | $6,770 | $9,000 | $3,000 | $42,464 | 12.5% |
| $518,827 highest | $36,318 | $10,377 | $10,377 | $3,000 | $60,072 | 11.6% |
Every figure in this table is marked *, built by applying the filed rates and filed minimums to the filed revenue figures, taking the greater of the two on each line and adding the mobile technology fee at $250 a month.
Every minimum is tested month by month. A business that bills $15,000 in September and $1,500 in December still owes $1,850 in December. An after-school and camp business has several of those months a year.
The royalty moves onto the percentage at $120,000 of revenue. That is $10,000 a month, against a median of $6,042 *. Until then, the royalty works like rent on the brand.
Holding your territory
Sales threshold for territorial protection
After the twelfth month of operation, territorial protection rests on two tests run together. The first is annual sales of at least $75,000. The second is a ranking at or above the eighth percentile of United States franchisees open twelve months or longer. Fall short and the franchisor may place another franchised, company-owned or affiliate-owned business inside the same territory without paying compensation, and the agreement may be terminated.
| Measure | A year | A month | Per elementary school |
|---|---|---|---|
| Protection threshold | $75,000 | $6,250 | $3,750 |
| Median business | $72,503 | $6,042 | $3,625 |
| Shortfall at the median | $2,497 | $208 | $125 |
| Average business | $101,813 | $8,484 | $5,091 |
| Top 25% average | $242,104 | $20,175 | $12,105 |
The $75,000 threshold, the eighth-percentile test and the territory specification are as the brand reported it. The monthly and per-school columns are marked *, dividing by twelve and by the roughly 20 elementary schools that size a territory.
What a territory covers
The boundary is set from school enrollment data, demographics and market conditions at the time of signing. It has limited conditional rights. Customers may attend any location they choose. The franchisor reserves every right it has yet to grant. An owner may run up to to run two approved centers inside the same territory.
| Boundary | Up to three contiguous zip codes |
| Schools inside it | Approximately 20 public and private elementary schools |
| Protection after month 12 | $75,000 annual revenue and the 8th percentile or better |
| Centers permitted inside it | Two approved Creativity Centers |
| Term | Five years |
| First renewal fee | The then-current initial franchise fee |
| Later renewal fees | Half the then-current initial franchise fee, plus costs |
| Relocation | 10% of the then-current initial franchise fee |
| Early exit after year two | 100% of the remaining royalty payments |
As the brand reported it.
Getting from the median to the threshold is $208 a month. One additional weekly class at a single school, or a handful of extra birthday parties across the year, covers a gap that governs whether the territory stays undivided *.
The term is five years and the first renewal costs a full initial franchise fee. That fee is currently $23,000 for a mobile business. So the five-year cycle has a charge equal to roughly a third of median annual revenue *.
Getting in and out
Cost to open, mobile and site-based models
Two models, and the choice sets the cost base for the whole term. A mobile business opens for $34,200 to $49,050 and pays $250 a month for technology. A Creativity Center opens for $77,150 to $110,550, pays $350 a month, and adds rent, utilities, build-out and signage that the mobile model skips entirely.
| Line | Mobile | Creativity Center | Difference at the low estimate |
|---|---|---|---|
| Initial franchise fee | $23,000 | $25,000 | $2,000 |
| Software setup | $300 | $300 | n/a |
| Technology fees | $250 – $500 | $350 – $500 | $100 |
| Professional fees | $500 – $2,000 | $750 – $1,500 | $250 |
| Computer system | $1,000 – $2,500 | $2,000 – $4,000 | $1,000 |
| Office supplies | $200 – $300 | $500 – $1,000 | $300 |
| Licenses and permits | $50 – $200 | $1,000 – $2,000 | $950 |
| Products and supplies | $200 – $2,000 | $1,500 – $3,000 | $1,300 |
| Grand opening advertising | $1,000 | $2,000 | $1,000 |
| Training expenses, two people | $500 – $2,000 | $1,000 – $2,000 | $500 |
| Marketing materials | $0 – $500 | $1,000 – $2,000 | $1,000 |
| Insurance | $200 – $2,000 | $750 – $1,500 | $550 |
| Program supplies, initial inventory | $3,000 | $4,000 | $1,000 |
| Leasehold, furniture and fixtures | n/a | $15,000 – $25,000 | $15,000 |
| Architectural fees | n/a | $2,000 – $5,000 | $2,000 |
| Signage | n/a | $3,000 – $5,000 | $3,000 |
| Prepaid rent and deposits | n/a | $6,000 – $10,000 | $6,000 |
| Utility deposits | n/a | $1,000 – $2,000 | $1,000 |
| Additional funds, three months | $4,000 – $10,000 | $10,000 – $15,000 | $6,000 |
| Total | $34,200 – $49,050 | $77,150 – $110,550 | $42,950 |
Both columns are as the brand reported it and the difference column is marked *.
The yearly minimum is 64.9% of the low opening estimate. That is $22,200 of yearly minimums against a $34,200 low estimate *.
Additional funds run three months and the royalty minimum starts in month three. The working capital line ends in the same month the $700 minimum begins. That puts the first full-cost month at the point the opening reserve is spent.
Units opened and closed, 2023 to 2025
Across the three fiscal years to September 2025, 36 franchised outlets opened and 54 left, 49 through non-renewal and five through termination. The count went 155 to 137. Over the same period company-owned outlets went from zero to 20, all of them opened or reacquired in 2023 and 2024.
| Year | Start | Opened | Terminated | Non-renewed | Reacquired | End |
|---|---|---|---|---|---|---|
| 2023 | 155 | 12 | 3 | 30 | 0 | 134 |
| 2024 | 134 | 18 | 2 | 15 | 0 | 135 |
| 2025 | 135 | 6 | 0 | 4 | 0 | 137 |
| Three years | 155 | 36 | 5 | 49 | 0 | 137 |
As the brand reported it, with the three-year row summed by us.
| Year | Start | Opened | Reacquired | Closed | Sold to franchisee | End |
|---|---|---|---|---|---|---|
| 2023 | 0 | 0 | 3 | 0 | 0 | 3 |
| 2024 | 3 | 16 | 2 | 1 | 0 | 20 |
| 2025 | 20 | 0 | 0 | 0 | 0 | 20 |
As the brand reported it.
Departures ran 33, then 17, then 4. Openings ran 12, 18 and 6 across the same years, so the system moved from losing 21 outlets in 2023 to adding two in 2025.
The counted system and the described system differ by two. The outlet tables give 137 franchised and 20 company-owned at 30 September 2025, a total of 157. Item 1 states 159 United States franchise locations, alongside 215 international ones that sit outside these tables entirely.
Questions we get asked
Questions owners ask.
How much does a Bricks 4 Kidz franchise make?
Bricks 4 Kidz franchisees averaged $101,813 of sales in the fiscal year to 30 September 2025, with a median of $72,503, according to Item 19 of Bricks 4 Kidz’s 2026 FDD, issued 16 January 2026. Fees paid to Bricks 4 Kidz come to about 13.2%* of sales at that average, where the $700 monthly royalty minimum applies.
What does a Bricks 4 Kidz business actually bill?
Bricks 4 Kidz businesses had a median of $72,503 and an average of $101,813 for the fiscal year ended 30 September 2025, with a high of $518,827 and a low of zero. The top quarter, 19 businesses, averaged $242,104 and the top tenth, eight businesses, averaged $338,482.
What do I owe Bricks 4 Kidz each month whatever I bill?
A mobile Bricks 4 Kidz business pays $1,850 a month in minimums: a $700 royalty minimum from the third month of trading, a $150 marketing fund minimum, a $750 local advertising minimum and a $250 technology fee. That is $22,200 a year, which is 30.6% of median revenue.
How much revenue protects my Bricks 4 Kidz territory?
$75,000 a year after the twelfth month of operation, together with a ranking at or above the eighth percentile of United States franchisees open twelve months or longer. Below either test the franchisor may place another business inside the territory and may terminate the agreement.
How big is a Bricks 4 Kidz territory?
A Bricks 4 Kidz territory covers up to three contiguous zip codes holding about 20 public and private elementary schools at signing, sized from school enrollment data and demographics. It has limited conditional protection, and the boundaries may be redrawn when school boundaries, zip codes or market conditions change.
How much does a Bricks 4 Kidz franchise cost to open?
A Bricks 4 Kidz franchise costs $34,200 to $49,050 to open for a mobile business on a $23,000 initial franchise fee, or $77,150 to $110,550 for a Creativity Center on a $25,000 fee. Second and later territories cost $16,000 each.
- The filing gives no profit figure. The filing reports sales and not earnings, so what an owner keeps is not disclosed.
- The filing breaks out no cost lines. Wages, rent and cost of goods are not broken out, so margin cannot be rebuilt from the document.
- The filing gives no attainment figure. The filing does not say how many locations reached the average it publishes.
Questions worth putting to Bricks 4 Kidz
The filing answers what it answers. These are the gaps an owner or a buyer should close directly.
- What do locations at the median spend on wages and rent as a share of sales? The filing reports sales only.
- Which factors does Bricks 4 Kidz see in its highest-selling locations, such as trade area, years open and size?
- How long does a new location take to reach the average you publish, and what does the build-up look like month by month?
- At what level of sales do the minimum charges stop applying and the percentage take over?
- How many Bricks 4 Kidz locations closed, were sold, or changed hands last year, and why?
Run your own numbers.
The Franchise Numbers Check runs the same checks on your own numbers. It scores where you stand and compares you with Item 19 of your brand’s FDD. It works out what one location earns and spends, and builds a 13-week cash forecast. It checks whether you are ready to open another one. It is free and it runs in your browser.
Launch the diagnostic →How many months are you paying the minimum?
We review your unit economics and cash forecast and build your reporting around month-by-month revenue against three separate minimums, a rolling twelve-month total against the $75,000 test, and a renewal fee five years out.
Talk to AveranWhere these figures come from.
Every figure here comes from BFK Franchise Company LLC’s 2026 FDD and is unaudited by us. We are unaffiliated with the brand. Calculations of our own are labeled where they appear. The figures describe past performance at other businesses and are not a projection of yours. This page is an educational summary. It is not an offer to sell a franchise, and it is not financial, legal or tax advice. Bricks 4 Kidz® is a registered trademark of its owner. How Averan reads a Franchise Disclosure Document.
These figures come from the brand's disclosure. They are not a forecast, an offer to sell a franchise or advice. Source: BFK Franchise Company LLC, 2026 Franchise Disclosure Document, issued 16 January 2026.
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Questions owners ask next
The figures above raise these, and each one is answered on its own page.
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- How much cash do I fund before a new location covers its own costs?It builds a 13-week forecast for the months before break-even.
- My payroll percentage keeps climbing. Is that a payroll problem?It shows how to tell whether payroll is rising or revenue is falling.
- Do I need a bookkeeper, a controller, or a CFO?It explains what each role owns and when the next hire pays for itself.
- Revenue was the highest it has been. Why did profit not move?It traces where the extra revenue went, line by line.