barre3 franchise unit economics
barre3 franchisees own and run studios that sell group classes blending barre, Pilates and yoga, auto-renewing memberships and retail apparel, inside an authorized territory.
barre3 franchise at a glance
In its 2026 FDD barre3 reports sales for 145 franchised studios over the twelve months to January 2026, with averages by quartile, by classes scheduled a month and by number of classrooms, and figures for its company-owned studios.
barre3 franchisees averaged $432,575 of sales from 1 February 2025 to 31 January 2026, with a median of $393,080, according to Item 19 of barre3’s 2026 FDD, issued 3 April 2026. The 145 in that group are 87%* of barre3’s 166 locations. Fees paid to barre3 come to about 9.51%* of sales.
- A barre3 franchise costs $423,925 to $754,350 to open, including a $50,000 initial franchise fee, according to the brand's 2026 FDD.
- barre3 charges a royalty of 6% of sales, a 2% brand fund contribution and a $487 monthly technology fee.
- Work out barre3's fees at your own sales with the minimum fee calculator.
- barre3 studios scheduling 140 or more classes a month averaged $262,236 a year more than studios below that line.
These figures come from barre3's 2026 Franchise Disclosure Document, as the brand reported them, and were read by Averan Advisors.
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Talk to Averan → Move your books and accounting to Averan →- Scheduling 140 classes a month is worth 1.82 times the revenue. Studios at 140 or more classes average $48,482 a month and the rest $26,629, across 1,740 studio-months *. That is $581,780 a year against $319,544.
- The performance quota is 70% of whatever the network averages. The quota is $302,802 this year, up $25,916 because the network average rose 9% *, so the bar moves up when everyone else improves.
- The bottom quartile averages $235,063, $67,740 under the quota. The bottom quartile is 36 of 145 studios, or 24.8% of the reporting system *. Three consecutive years under the quota is a termination trigger.
- A second classroom adds $300,089 of annual revenue. That is $716,108 against $416,019 *, for 8 to 15 extra seats a class, the capacity-to-revenue figure to plan with on this brand.
- Company-owned studios bill $783,918 and went down 2% while franchisees went up 9%. That is 1.81 times the franchised average *. The six company studios are in dense urban markets.
How much does a barre3 franchise make?
The average barre3 unit reported $432,575 of revenue in the 2026 FDD, and the median reported $393,080. The brand’s disclosure document discloses revenue and not profit, so what an owner keeps depends on the cost structure set out below. Fees come off the top first, at about 9.5% of sales across royalty, brand fund and the rest of the stack. Revenue is not income. Rent, wages, cost of goods and the franchise fees all come out before an owner is paid. The figures for the highest-selling and lowest-selling businesses are below.
Top performers
What separates the top barre3 performers
barre3 splits its locations into groups instead of publishing one average. The top group averaged $723,143 a year. The lowest averaged $235,063. Both run the same brand, on the same agreement, paying the same fees. The middle location sold $393,080. The average was $432,575. More than half the system is below the number the brand quotes.
Decided before you open
- Site and trade area.The top band sells 3.1× the bottom band. Catchment, daytime population and neighboring businesses affect where a location falls.
- Capacity.Capacity is the floor space, times the hours it is open, times how full it runs. The build sets how much you can sell.
- Opening cost range.Opening costs $423,925 to $754,350, a 1.8× range inside one brand.
- Fees and the minimum.Fees run about 9.5% of sales. A minimum fee also applies, so lower-selling locations pay a higher effective rate. Work out the sales level where the percentage overtakes the minimum.
Live operating levers
- Membership drives the model.Track how many members join, how many cancel, and what each member spends beyond the plan.
- Service and retail mix.Retail sales and the share of customers on higher service tiers raise revenue per hour without adding hours or rooms.
Context you underwrite around
- Locations included.These figures cover 145 of 166 locations. Locations open less than the full year, brand-owned, or not meeting the reporting criteria are excluded.
- What the filing does not include.Item 19 publishes no profit or cost data for franchised locations.
Top performers
How far apart the locations are
barre3 reports its locations in performance groups, from the highest-selling to the lowest. The group-by-group figures are in the tables on the Model and Finance tabs.
Discounts available
- barre3 charges existing franchisees, or entities they majority-own, a discounted $41,250 fee for each additional territory.
From Item 5 of the barre3 2026 FDD. The costs on this page use the full initial franchise fee for one unit, before any discount.
140 classes a month
Monthly sales by class schedule
| Month | Studios at 140+ classes | Average | Studios below 140 | Average |
|---|---|---|---|---|
| February | 43 | $48,496 | 102 | $26,851 |
| March | 68 | $46,304 | 77 | $24,950 |
| April | 64 | $61,415 | 81 | $32,477 |
| May | 66 | $44,584 | 79 | $24,279 |
| June | 64 | $44,755 | 81 | $24,984 |
| July | 67 | $48,910 | 78 | $25,840 |
| August | 64 | $42,938 | 81 | $24,299 |
| September | 67 | $44,452 | 78 | $24,304 |
| October | 80 | $44,072 | 65 | $23,167 |
| November | 53 | $63,269 | 92 | $32,361 |
| December | 49 | $50,934 | 96 | $27,676 |
| January | 65 | $46,335 | 80 | $26,383 |
Every count and dollar figure is as the brand reported it for the twelve months of the reporting period. The two groups sum to 145 studios in each month.
Across all 1,740 studio-months the ratio holds at 1.82. That is $48,482 against $26,629 *, and the ratio stays between 1.76 and 1.96 in every month.
A studio at the 140-class threshold earns $346 a class. That is $48,482 divided across 140 *. Four more classes a month at that rate add about $1,385.
Only 43.1% of studio-months reached 140 classes. That is 750 of 1,740 *, so the majority of this system runs a schedule that caps its own revenue well below what the brand supports.
October had 80 studios fully scheduled and November had 53. Yet November had the higher sales for both groups, $63,269 and $32,361, so demand per class rises into the holidays even as schedules thin.
Roughly half of each group clears its own average. That is between 37.5% and 47.0% among fully scheduled studios and between 45.7% and 53.3% among the rest, two tightly packed groups.
Highest to lowest, by sales
Annual sales by quartile
| quartile | Studios | Average | Median | Lowest | Highest |
|---|---|---|---|---|---|
| First | 36 | $723,143 | $657,724 | $559,011 | $1,056,022 |
| Second | 36 | $461,737 | $447,452 | $395,641 | $548,542 |
| Third | 37 | $356,883 | $351,163 | $312,684 | $393,080 |
| Fourth | 36 | $235,063 | $206,847 | $56,396 | $309,744 |
| All 145 | 145 | $432,575 | $393,080 | $56,396 | $1,056,022 |
Every figure is as the brand reported it. The quarter averages recombine to $443,604 against the filed all-studio average of $432,575, a gap of $11,029 a studio that we flag instead of adjust.
The first quartile bills 3.08 times the fourth. That is $723,143 against $235,063 *, and the highest-selling single studio, at $1,056,022, bills 18.7 times the lowest-selling at $56,396.
The first and fourth quartiles both have medians well under their averages. The medians are $657,724 against $723,143 and $206,847 against $235,063, gaps of $65,419 and $28,216 *, against $14,285 and $5,720 in the middle two, so both ends of this system are stretched by a few studios.
The quartile boundaries sit within a few thousand dollars of each other. The fourth tops out at $309,744 and the third starts at $312,684, $2,940 apart *, so a studio crossing from the bottom quartile to the third moves on about $245 a month.
Half the system bills under $393,080. That is the median studio, against an average of $432,575 *. The average is pulled up by a first quartile whose own range spans nearly half a million dollars.
Recurring memberships are 70% of revenue and retail 5%. That is $302,802 and $21,629 at the system average *.
The target to clear
Performance quota against the quartiles
| Measure | Rate | This year * | Last year * | Change * |
|---|---|---|---|---|
| Network average sales | n/a | $432,575 | $395,552 | +$37,023 |
| Second full year bar | 50% of network average | $216,288 | $197,776 | +$18,512 |
| Third year and after | 70% of network average | $302,802 | $276,886 | +$25,916 |
The quota rates and the two network averages are as the brand reported it and the dollar thresholds apply those rates to those averages, marked *.
Most studios in the fourth quartile sit under the 70% quota. Its highest member bills $309,744 against a bar of $302,802, so at most one or two clear it *, which puts roughly a quarter of the reporting system inside the warning group.
The quota rose $25,916 this year because the network average rose 9% *. So a studio that held its revenue flat moved closer to default while doing exactly what it did last year.
Two consecutive years under the quota can shrink your territory and three can end the agreement. That makes the quota the most consequential number an owner here tracks, and the one worth forecasting a year ahead.
Meeting the quota takes roughly 73 classes a month at the system’s own class economics. $302,802 a year is $25,234 a month, at $346 a class *, about half the 140-class threshold, so the quota is a minimum.
At the system’s 70% recurring mix, membership revenue alone equals the bar. 70% of $432,575 is $302,802 *.
Rooms, fees and what it costs to open
Franchise fees at four points in the system
| Charge | Rate | First quartile | All 145 | Fourth quartile | Lowest-selling studio |
|---|---|---|---|---|---|
| Royalty | 6% or $850 a month | $43,389 | $25,954 | $14,104 | $10,200 |
| Marketing fund | 2% | $14,463 | $8,652 | $4,701 | $1,128 |
| Software license | $487 a month | $5,844 | $5,844 | $5,844 | $5,844 |
| Music license | $709 a year | $709 | $709 | $709 | $709 |
| Total | n/a | $64,404 | $41,159 | $25,358 | $17,881 |
| Share of revenue | n/a | 8.91% | 9.51% | 10.79% | 31.71% |
The rates, minimums and monthly charges are as the brand reported it and the annual dollar figures apply them to each group's filed revenue, marked *.
The minimum royalty of $850 a month holds until revenue reaches $170,000. The minimum is $10,200 a year *, which is 18.1% of what the lowest-selling studios billed, while the highest-selling pays 6% of $1,056,022, or $63,361.
Two fixed charges of $6,553 a year land on every studio alike. Software costs $487 a month and music $709, 1.5% of an average studio’s revenue and 11.6% of the lowest-selling one’s *.
A second classroom is worth $300,089 a year for 8 to 15 more seats. Two-room studios average $716,108 against $416,019 *. Eight of the 145 studios ran one, with the median two-room studio at $716,272, almost exactly its own average.
A new studio costs $423,925 to $754,350, which is 0.98 to 1.74 times a year of average revenue. * That compares with $123,465 to $203,450 to rebrand an existing studio, roughly a third of the cost.
April is the highest-selling month and August the lowest-selling one. The barre3 average is $45,250 in April and $32,526 in August, a range of 1.39 times *.
Questions we get asked
Questions an owner asks
How much does a barre3 franchise make?
barre3 franchisees averaged $432,575 of sales from 1 February 2025 to 31 January 2026, with a median of $393,080, according to Item 19 of barre3’s 2026 FDD, issued 3 April 2026. The 145 in that group are 87%* of barre3’s 166 locations. Fees paid to barre3 come to about 9.51%* of sales.
What does a barre3 studio bill?
Across 145 franchisee-owned studios open all twelve months to January 2026, the average was $432,575 of sales and the median $393,080. That is up 9% and 8% on the prior year. The highest-selling billed $1,056,022 and the lowest-selling $56,396. By quartile the averages were $723,143, $461,737, $356,883 and $235,063.
What separates the high-selling studios from the low-selling ones at barre3?
Schedule density explains more than anything else. Studios scheduling 140 or more classes in a month averaged $48,482 against $26,629 for the rest, 1.82 times, holding in every month of the year. Annualized that is $581,780 against $319,544, on our reading, and only 43.1% of studio-months reached the threshold.
What fees does barre3 charge?
barre3 charges a royalty of 6% of gross revenues, subject to a minimum of $850 a month once the studio opens. barre3 also charges 2% to the marketing fund, a software license of $487 a month and a music license of $709 a year. On our reading that is 9.51% of revenue at the system average, 8.91% in the first quartile and 10.79% in the fourth.
What has to be spent on marketing at barre3?
barre3 requires at least $25,000 of initial marketing and grand opening spend, of which $20,000 goes to the franchisor with the initial fee. barre3 also requires $5,000 a month of local advertising for up to three months after opening, until the membership target is reached. Beyond that the 2% marketing fund is the only ongoing percentage requirement.
What is the performance quota at barre3?
In the second full calendar year after opening, gross revenues must reach at least 50% of the network average, and in the third year and after, 70%. On this year's figures that is $216,288 and $302,802. Two consecutive years under it can reduce territory size and three years is a material default. The bar rose $25,916 this year because the network average rose 9%.
What territory do you get at barre3?
barre3 grants an authorized territory, usually equivalent to a one-mile radius around the studio, set once a site is approved. It needs a minimum female population of 25,000 and 6,500 qualified households in suburban or rural markets. Territories may overlap so long as another franchisee's studio address falls outside yours. The brand keeps the right to sell online, wholesale and through hotels, clubs and schools inside it.
What does a barre3 studio cost to open?
A new barre3 studio costs $423,925 to $754,350 to open, of which $75,000 to $77,000 goes to the franchisor or its affiliates. Building work, at $245,448 to $469,000, is the largest single line. Rebranding an existing studio runs $123,465 to $203,450. A second franchise costs a discounted initial fee of $41,250 against $50,000.
Which two numbers should run monthly at barre3?
Track classes scheduled against 140, because crossing that line is worth 1.82 times the revenue. Then track annual revenue against the 70% quota of $302,802, because that number rises whenever the network improves and holding flat moves you toward it.
- The filing gives no profit figure. The filing reports sales and not earnings, so what an owner keeps is not disclosed.
- The filing breaks out no cost lines. Wages, rent and cost of goods are not broken out, so margin cannot be rebuilt from the document.
Questions worth putting to barre3
The filing answers what it answers. These are the gaps an owner or a buyer should close directly.
- What do locations at the median spend on wages and rent as a share of sales? The filing reports sales only.
- Which factors does barre3 see in its highest-selling locations, such as trade area, years open and size?
- How long does a new location take to reach the average you publish, and what does the build-up look like month by month?
- At what level of sales do the minimum charges stop applying and the percentage take over?
- How many barre3 locations closed, were sold, or changed hands last year, and why?
Run your own numbers.
The Franchise Numbers Check runs the same checks on your own numbers. It scores where you stand and compares you with Item 19 of your brand’s FDD. It works out what one location earns and spends, and builds a 13-week cash forecast. It checks whether you are ready to open another one. It is free and it runs in your browser.
Launch the diagnostic →How many classes is your month holding?
We review your unit economics and cash forecast and build your reporting around the 140-class line worth 1.82 times the revenue, the $302,802 quota that moves with the network and the $6,553 of fixed brand charges every studio pays alike.
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barre3 reads against the rest of the pilates, barre and yoga group: Bar Method · BODYBAR Pilates · Club Pilates · Pure Barre · Yoga Six. The pilates, barre and yoga guide compares all of them on the same figures.
Questions owners ask next
The figures above raise these, and each one is answered on its own page.
- At what level of sales does a minimum fee stop costing me more than the percentage?It works out the sales level where a minimum fee stops applying.
- How much cash do I fund before a new location covers its own costs?It builds a 13-week forecast for the months before break-even.
- My payroll percentage keeps climbing. Is that a payroll problem?It shows how to tell whether payroll is rising or revenue is falling.
- I run several locations. Which ones actually make money?It shows each location's contribution to profit and the reporting it takes to see it.
- How much of Item 19 can I rely on?It explains what an Item 19 financial performance representation tells you and what it leaves out.
Where these figures come from.
Every figure here comes from B3 Franchising LLC’s 2026 FDD and is unaudited by us. We are unaffiliated with the brand. Calculations of our own are labeled where they appear. The figures describe past performance at other businesses and are not a projection of yours. This page is an educational summary. It is not an offer to sell a franchise, and it is not financial, legal or tax advice. Barre3® is a registered trademark of its owner. How Averan reads a Franchise Disclosure Document.
These figures come from the brand's disclosure. They are not a forecast, an offer to sell a franchise or advice. Source: B3 Franchising LLC, 2026 Franchise Disclosure Document, issued 3 April 2026.