360 Painting franchise unit economics
360 Painting owners run a home-based business that sells and manages interior and exterior painting for houses and small commercial buildings, subcontracting the crews, inside a zip-code territory.
360 Painting franchise at a glance
In its 2026 FDD 360 Painting reports 2025 gross sales for 108 of its 189 businesses, with averages by quartile per franchisee and the number of businesses each franchisee holds.
360 Painting’s 108 franchised businesses open all of fiscal 2025 averaged $453,268 of sales, with a median of $387,352, according to Item 19 of 360 Painting’s 2026 FDD, issued 22 April 2026. The 108 businesses, run by 92 franchisees, are 73%* of the 148 franchised 360 Painting businesses at the end of fiscal 2025. Fees paid to 360 Painting come to about 13.9%* of sales.
- A 360 Painting franchise costs $112,350 to $196,000 to open, including a $65,000 initial franchise fee, according to the brand's 2026 FDD.
- 360 Painting charges a royalty of 6% of sales and a 2% brand fund contribution.
- Work out 360 Painting's fees at your own sales with the minimum fee calculator.
These figures come from 360 Painting's 2026 Franchise Disclosure Document, as the brand reported them, and were read by Averan Advisors.
Own this franchise?
See what your numbers should look like every month.
Talk to Averan → Move your books and accounting to Averan →- The $60,000 minimum advertising charge is 13.2% of an average business’s sales. It is 57.5% of a bottom-quarter one’s *, because the 10% alternative only overtakes it above $600,000.
- 360 Painting brand charges plus required advertising come to 27.1% of gross sales at the average business. That is $123,041 at the average business*, against 21.3% at the top quartile, where the percentage fees pass the minimums.
- $26,780 a year of charges apply whatever you bill. That is technology at $210 a week, accounting at $85 and the contact center minimum at $220 *, 25.7% of a bottom-quarter business’s sales.
- The top quartile bills 11.5 times the bottom. The top quartile averages $1,202,784 a franchisee and the bottom quartile $104,394. The top quartile holds 1.48 businesses a franchisee and the bottom quartile 1.09.
- 360 Painting left 81 of its 189 businesses out of Item 19. The 81 were part-year or reported on a different system, so the 108 included are 57%* of the 189 that 360 Painting counted during fiscal 2025.
How much does a 360 Painting franchise make?
360 Painting’s 108 franchised businesses open all of fiscal 2025 averaged $453,268 of sales and their median was $387,352. The brand’s disclosure document discloses revenue and not profit, so what an owner keeps depends on the cost structure set out below. Fees come off the top first, at about 13.9% of sales across royalty, brand fund and the rest of the stack. Revenue is not income. Rent, wages, cost of goods and the franchise fees all come out before an owner is paid. The figures for the highest-selling and lowest-selling businesses are below.
Top performers
What separates the top 360 Painting performers
360 Painting splits its locations into groups instead of publishing one average. The top group averaged $1,202,784 a year. The lowest averaged $104,394. Both run the same brand, on the same agreement, paying the same fees. The middle location sold $387,352. The average was $453,268. More than half the system is below the number the brand quotes.
Decided before you open
- Site and trade area.The top band sells 11.5× the bottom band. Catchment, daytime population and neighboring businesses affect where a location falls.
- Territory.This model sells from a territory, with no storefront. Population density sets how much driving sits between jobs.
- Opening cost range.Opening costs $112,350 to $196,000, a 1.7× range inside one brand.
- Fees and the minimum.Fees run about 13.9% of sales. A minimum fee also applies, so lower-selling locations pay a higher effective rate. Work out the sales level where the percentage overtakes the minimum.
- Cash needed in the first year.This filing shows how a new location builds up: the month sales cover costs, and how much cash you fund before then.
Live operating levers
- Sales depend on painting jobs.Every job is quoted, so the owner works on how many quotes close and how many crew days each job takes.
Context you underwrite around
- Locations included.These figures cover 108 of 148 locations. Locations open less than the full year, brand-owned, or not meeting the reporting criteria are excluded.
- What the filing does not include.Item 19 publishes no profit or cost data for franchised locations, no attainment figure. Ask the franchisor or current owners for cost and profit figures.
Top performers
How far apart the locations are
360 Painting reports its locations in performance groups, from the highest-selling to the lowest. The group-by-group figures are in the tables on the Model and Finance tabs.
Discounts available
- 360 Painting takes 10% off the fee for honorably discharged U.S. veterans and current or retired first responders.
- 360 Painting takes 10% off the fee for owners already operating a franchise in a system owned by it or its affiliates.
From Item 5 of the 360 Painting 2026 FDD. The costs on this page use the full initial franchise fee for one unit, before any discount.
Fees and minimums
Committed fees and minimums by group
| Charge | Rate or minimum | Top quartile | Average business | Median 50% | Bottom quartile |
|---|---|---|---|---|---|
| Gross sales | n/a | $1,202,784 | $453,268 | $430,894 | $104,394 |
| Royalty | 6% or $150 a week | $72,167 | $27,196 | $25,854 | $7,800 |
| Marketing fund | 2% or $50 a week | $24,056 | $9,065 | $8,618 | $2,600 |
| Contact center | 2%, minimum $220 a week | $24,056 | $11,440 | $11,440 | $11,440 |
| Technology | $210 a week | $10,920 | $10,920 | $10,920 | $10,920 |
| Accounting | $85 a week | $4,420 | $4,420 | $4,420 | $4,420 |
| To the brand | n/a | $135,618 | $63,041 | $61,252 | $37,180 |
| Local advertising | $5,000 a month or 10% | $120,278 | $60,000 | $60,000 | $60,000 |
| Total committed | n/a | $255,897 | $123,041 | $121,252 | $97,180 |
| Share of sales | n/a | 21.3% | 27.1% | 28.1% | 93.1% |
The rates, minimums and gross sales are as the brand reported it and the annual dollar figures apply the rates and minimums to each group's sales, marked *.
360 Painting requires local advertising of $5,000 a month or 10% of sales, whichever is greater, with monthly evidence of spend. At $60,000 a year it is the single largest committed line for most of this system.
A bottom-quarter 360 Painting franchisee owes $97,180 a year in charges and required advertising against $104,394 of sales, 93.1% of sales *. That leaves $7,214 before any other cost.
Every percentage charge is set for a business billing $130,000 or more. 6% equals the $150 weekly minimum royalty at $130,000 of sales, and 2% equals the $50 marketing minimum at the same point *. The contact center minimum holds all the way to $572,000.
The contact center caps at $770 a week. That is $40,040 a year, and it applies only above $2,002,000 of sales. The highest 2025 business billed $2,586,017.
A non-compliance fee runs $1,000 to $4,000 per deviation. The fee rises with repeats. Late payments cost $100 each and late reports $100 a week, the same at any sales level.
By sales and years open
Revenue by quartile and years open, 2025
| Group | Franchisees | Businesses | Average | Median | High | Low |
|---|---|---|---|---|---|---|
| Top quartile | 23 | 34 | $1,202,784 | $1,002,669 | $2,586,017 | $727,830 |
| Median 50% | 46 | 49 | $430,894 | $416,860 | $717,152 | $229,576 |
| Bottom quartile | 23 | 25 | $104,394 | $100,793 | $219,028 | $11,190 |
| 12 to 23 months | 17 | 17 | $323,987 | $229,576 | $1,293,403 | $50,639 |
| 24 to 35 months | 15 | 21 | $422,583 | $389,037 | $1,321,524 | $67,613 |
| 36 months and over | 60 | 70 | $507,203 | $411,455 | $2,586,017 | $15,187 |
Every figure is as the brand reported it for the 92 franchisees operating 108 businesses for the whole of 2025 under the same owner.
Average sales rise 57% across the three years-open groups: $323,987 at 12 to 23 months, $422,583 at 24 to 35 and $507,203 past 36 months *. The oldest group also holds the system's lowest business, at $15,187.
The top quartile runs 1.48 businesses a franchisee against 1.09 at the bottom. That is 34 businesses across 23 franchisees and 25 across 23 *. Per business the top quartile averages $813,648 and the bottom quartile $96,042, 8.5 times as much.
The median business bills 85.5% of the average. The median business billed $387,352 and the average $453,268. Per franchisee the median is 76.5% of the average.
The quartile table adds up to $933,269 more than the filed total, $49,886,218 against $48,952,949 *. The published average of $537,944 an owner is above the $532,097 the total gives across 92.
360 Painting left 81 of its 189 businesses out of Item 19. The 81 were part-year or reported through a system 360 Painting cannot read, so these averages describe the 108 included businesses, 57%* of the 189.
Territory and what it costs to open
What the build covers
| Line | Low | High |
|---|---|---|
| Franchise fee | $65,000 | $65,000 |
| Technology fee | $5,000 | $5,000 |
| Marketing | $10,000 | $20,000 |
| Designated manager salary | $0 | $30,000 |
| Additional funds, six months | $17,500 | $40,000 |
| Everything else | $14,850 | $36,000 |
| Total | $112,350 | $196,000 |
The brand reported every line. Our "everything else" row groups the vehicle, premises, equipment, insurance, signage, opening event, training, licenses and professional fees, marked *.
The build is 0.25 to 0.43 times a year of average sales *. That is light for a home services brand, because it runs from a home office and the painting crews are subcontracted.
A territory holds 50,000 to 80,000 single family dwellings. So the average business bills $5.67 to $9.07 a home a year *.
Fees collected in 2025 ranged from $40,500 to $65,000. The list price is $65,000, with 10% off for veterans, first responders and existing franchisees of affiliated brands. The lowest fee paid, $40,500, is 38% below the list price.
Advertising or soliciting outside the territory needs written consent. Advertising on the internet also needs written consent, so the $60,000 advertising requirement is spent inside the territory’s zip codes.
Leaving costs a $10,000 warranty payment. It is a bond of 0.5% of the prior 24 months’ gross sales, or $10,000 if that would be less, alongside a renewal fee of the greater of $15,000 or 25% of the then-current franchise fee.
Locations
Franchised businesses, 2023 to 2025
| Year | Start | End | Net change |
|---|---|---|---|
| 2023 | 141 | 160 | +19 |
| 2024 | 160 | 153 | −7 |
| 2025 | 153 | 148 | −5 |
The counts are as the brand reported it. The 2025 status table fails its own arithmetic by three outlets with 13 individual state rows also failing, which we flag instead of adjust.
The system peaked at 160 in 2023 and has fallen in both years since. That is 22 openings against 27 departures across 2024 and 2025, and zero company-owned businesses throughout.
The 2025 outlet table fails to reconcile. 153 plus 22 openings less 24 departures gives 151 against a filed 148, with 13 state rows also failing while every 2023 and 2024 row passes. So read the 2025 column with care.
The 40 state rows fall short of the total in every year. Three to five businesses sit in states with no rows in the table, California among them.
An Illinois addendum defers all initial fees. The state attorney general’s office imposed it, in its own words, because of the franchisor’s financial condition, which is worth reading alongside the audited statements.
There is no sales target to keep the territory. The $60,000 minimum advertising spend and the weekly minimums are the only pressure the agreement applies.
Questions we get asked
Questions an owner asks
How much does a 360 Painting franchise make?
360 Painting’s 108 franchised businesses open all of fiscal 2025 averaged $453,268 of sales, with a median of $387,352, according to Item 19 of 360 Painting’s 2026 FDD, issued 22 April 2026. The 108 businesses, run by 92 franchisees, are 73%* of the 148 franchised 360 Painting businesses at the end of fiscal 2025. Fees paid to 360 Painting come to about 13.9%* of sales.
What does a 360 Painting business bill?
Across 108 businesses run by 92 franchisees for the whole of 2025, gross sales averaged $453,268 a business with a median of $387,352. By franchisee, the average was $537,944, with a median of $411,455. By quartile the franchisee averages were $1,202,784, $430,894 and $104,394. Total reported sales were $48,952,949.
What fees does 360 Painting charge?
360 Painting charges a 6% royalty, never less than $150 a week. It also charges 2% to the marketing fund, never less than $50. The contact center fee is 2%, never less than $220 a week and a $770 weekly cap, $210 a week of technology and $85 a week of accounting. On our reading that is $63,041 at the average business, or 13.9% of sales.
What has to be spent on local advertising at 360 Painting?
360 Painting requires local advertising of the greater of $5,000 a month or 10% of gross sales, with monthly evidence required. On our reading, 10% only costs more than the minimum above $600,000 of sales, so most owners pay $60,000 a year. That requirement appears with the advertising obligations.
What does that add up to at 360 Painting?
On our reading, 360 Painting fees and the required local advertising take 27.1% of gross sales at the average business, 28.1% across the median half, 21.3% at the top quartile and 93.1% at the bottom quartile. The load falls as sales rise because most of it is minimums.
Which charges apply whatever you bill at 360 Painting?
360 Painting's fixed charges come to $26,780 a year: technology at $210 a week, accounting at $85 a week and the contact center minimum at $220 a week. With the $60,000 minimum advertising spend, $86,780 is committed before any percentage applies, on our reading.
Does years open help at 360 Painting?
360 Painting sales rise with years open, by a smaller step each year. Businesses operating 12 to 23 months averaged $323,987, those at 24 to 35 months $422,583 and those beyond 36 months $507,203, a 57% gain across three years. The oldest group also holds the system's lowest business, at $15,187.
What territory do you get at 360 Painting?
360 Painting gives a protected territory defined by zip codes containing 50,000 to 80,000 single family dwellings. An exclusive territory is expressly excluded, though the brand agrees to keep other 360 Painting businesses out while you comply. Advertising or soliciting outside it, and advertising on the internet at all, need prior written consent.
Which two numbers should run monthly at 360 Painting?
The first number is 360 Painting sales against $50,000 a month. That is where 10% passes the $5,000 minimum and the advertising requirement stops being fixed. The second is committed charges against 27.1% of sales, because most of them hold steady while revenue moves.
- The filing gives no profit figure. The filing reports sales and not earnings, so what an owner keeps is not disclosed.
- The filing breaks out no cost lines. Wages, rent and cost of goods are not broken out, so margin cannot be rebuilt from the document.
Questions worth putting to 360 Painting
The filing answers what it answers. These are the gaps an owner or a buyer should close directly.
- What do locations at the median spend on wages and rent as a share of sales? The filing reports sales only.
- Which factors does 360 Painting see in its highest-selling locations, such as trade area, years open and size?
- How long does a new location take to reach the average you publish, and what does the build-up look like month by month?
- At what level of sales do the minimum charges stop applying and the percentage take over?
- How many 360 Painting locations closed, were sold, or changed hands last year, and why?
Run your own numbers.
The Franchise Numbers Check runs the same checks on your own numbers. It scores where you stand and compares you with Item 19 of your brand’s FDD. It works out what one location earns and spends, and builds a 13-week cash forecast. It checks whether you are ready to open another one. It is free and it runs in your browser.
Launch the diagnostic →What is committed before you quote a job?
We review your unit economics and cash forecast and build your reporting around a $60,000 minimum advertising charge, $26,780 of charges that apply whatever you bill. The $600,000 where percentages finally take over.
Talk to Averanthe franchise library, all 447 brands · how franchise unit economics work · running the books across several locations · what Averan does for franchise owners
360 Painting reads against the rest of the painting group: CertaPro Painters · Five Star Painting · Fresh Coat · WOW 1 DAY PAINTING. The painting guide compares all of them on the same figures.
Questions owners ask next
The figures above raise these, and each one is answered on its own page.
- At what level of sales does a minimum fee stop costing me more than the percentage?It works out the sales level where a minimum fee stops applying.
- How much cash do I fund before a new location covers its own costs?It builds a 13-week forecast for the months before break-even.
- My payroll percentage keeps climbing. Is that a payroll problem?It shows how to tell whether payroll is rising or revenue is falling.
- How much of Item 19 can I rely on?It explains what an Item 19 financial performance representation tells you and what it leaves out.
- What should I be looking at every week?It lists the handful of numbers that move before the P&L does.
Where these figures come from.
Every figure here comes from 360 Painting, LLC’s 2026 FDD and is unaudited by us. We are unaffiliated with the brand. Calculations of our own are labeled where they appear, the figures describe past performance at other businesses and are not a projection of yours. This page is an educational summary. It is not an offer to sell a franchise, and it is not financial, legal or tax advice. 360 Painting® is a registered trademark of its owner. How Averan reads a Franchise Disclosure Document.
These figures come from the brand's disclosure. They are not a forecast, an offer to sell a franchise or advice. Source: 360 Painting, LLC, 2026 Franchise Disclosure Document, issued 22 April 2026.