Oasis Senior Advisors franchise unit economics
Oasis Senior Advisors franchisees run senior living placement businesses that earn a referral fee from assisted living and memory care communities for each family they place.
Oasis Senior Advisors franchise at a glance
Oasis Senior Advisors' Item 19 reports 2025 revenue for 114 businesses that ran the full year, by quartile, with the referral fee earned on each placement.
Oasis Senior Advisors’ 114 businesses that ran the full 2025 year averaged $247,280, from $548,795 in the top quartile down to $57,470 in the bottom, according to Item 19 of Oasis Senior Advisors’ 2026 FDD, issued 17 April 2026. The 114 in that group are 80%* of Oasis Senior Advisors’ 142 locations.
- An Oasis Senior Advisors franchise costs $63,089 to $109,239 to open, including a $40,000 initial franchise fee, according to the brand's 2026 FDD.
- Oasis Senior Advisors charges a royalty of 10% of sales and a 2% brand fund contribution.
- On Averan's reading, the Oasis Senior Advisors royalty and advertising fund come to about 12% of sales before the fixed local marketing and software charges.
- Oasis Senior Advisors reported 137 franchised locations in its 2026 FDD.
- Work out Oasis Senior Advisors's fees at your own sales with the minimum fee calculator.
These figures come from Oasis Senior Advisors's 2026 Franchise Disclosure Document, as the brand reported them, and were read by Averan Advisors.
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Talk to Averan → Move your books and accounting to Averan →- The royalty schedule runs down to 6%, and the top business in the network pays 8%. The highest disclosed revenue is $1,213,022, against a $2,000,000 threshold for the 6% rate.
- Fees take 60.1% of revenue at the bottom quartile and 13.8% at the top. That is $34,541 on $57,470, against $75,709 on $548,795.
- The $16,800 minimum royalty exceeds 10% of revenue until you reach $168,000. Half the network bills below roughly $185,000.
- A placement is worth $3,834.53 on average and $3,500 at the median. The range runs $0 to $34,710, and a Medicaid placement pays $0.
- That is 143 placements a year at the top quartile and 15 at the bottom. That is nearly three a week against one every three and a half weeks.
How much does an Oasis Senior Advisors franchise make?
The 2026 FDD for Oasis Senior Advisors does not publish unit revenue in a form that answers this directly. What it does publish is set out below, starting with Franchised outlets (end 2025): 137; Average revenue: $247,280; Average referral fee: $3,834.53; Total investment: $63,089–$109,239.
How the royalty steps down
Royalty rate by prior-year sales
| Prior year sales | Royalty | Who reaches it |
|---|---|---|
| $0 to $250,000 | 10% | Bottom three quartiles |
| $250,001 to $500,000 | 9.5% | The top quarter's median, at $441,140 |
| $500,001 to $750,000 | 9% | The top quarter's average, at $548,795 |
| $750,001 to $1,000,000 | 8.5% | Part of the top quartile |
| $1,000,001 to $1,250,000 | 8% | The single highest business, at $1,213,022 |
| $1,250,001 to $1,500,000 | 7.5% | n/a |
| $1,500,001 to $1,750,000 | 7% | n/a |
| $1,750,001 to $2,000,000 | 6.5% | n/a |
| $2,000,001 and above | 6% | n/a |
Rates as the brand reported it.
Four of the nine royalty tiers have no business in them. Everything above $1,250,000 of prior-year revenue is theoretical for this network as it stands, so the schedule's headline 6% is a number to plan toward. Reaching the 8% rate from the top quarter's $548,795 means about doubling sales, and the rate falls by one point.
Each tier lowers the royalty by half a point. Moving from 10% to 9.5% at $250,001 saves $1,250 a year at that revenue; moving from 9% to 8.5% at $750,001 saves $3,750. The rate cut trails the growth. The growth pays for itself and the rate cut is a small bonus on top.
The rate is set a year in arrears, so a higher-revenue year lowers the next year’s rate. A business that jumps from $240,000 to $520,000 pays 10% on all of the $520,000, then 9% the year after. Owners planning a step change should expect the expensive year to be the one they grow in.
What the fees come to
| quartile | Average revenue | Rate | Royalty | Ad fund | Local marketing | Software | Total | Share |
|---|---|---|---|---|---|---|---|---|
| Top 25% | $548,795 | 9% | $49,392 | $10,976 | $12,000 | $3,341 | $75,709 | 13.8% |
| 25% to 50% | $244,356 | 10% | $24,436 | $4,887 | $12,000 | $3,341 | $44,664 | 18.3% |
| 50% to 75% | $134,509 | 10% | $16,800 | $2,690 | $12,000 | $3,341 | $34,831 | 25.9% |
| Bottom 25% | $57,470 | 10% | $16,800 | $2,400 | $12,000 | $3,341 | $34,541 | 60.1% |
| Highest business | $1,213,022 | 8% | $97,042 | $24,260 | $12,000 | $3,341 | $136,643 | 11.3% |
We applied the royalty percentage for each group against the $1,400 monthly minimum from month 49, the advertising fund at the greater of $200 a month or 2% of monthly sales, the $1,000 monthly local marketing requirement and the $132 monthly software access fee, which rises to $145 in October 2026. We also added the $146.43 monthly pass-through software fee.
At the bottom quartile the fees take more than half of everything collected. That is $34,541 against $57,470 of revenue, and every dollar of it is fixed. The minimum royalty, the minimum advertising payment, the local marketing requirement and the software all cost the same in a busy month and a quiet one. That is the arithmetic that decides whether a slow start is survivable.
The $16,800 minimum royalty equals 10% of sales at $168,000. Below that you are paying more than the headline 10%; the third quartile, averaging $134,509, pays an effective 12.5% on royalty alone. Half the network sells less than about $185,000, so for most owners the minimum applies and the percentage does not.
The bottom quarter’s $34,541 of fees is all fixed. Those are the $16,800 minimum royalty, the $2,400 minimum advertising payment, the $12,000 local marketing requirement and $3,341 of software. The whole of the bottom quarter's fee bill is fixed. At the second quarter's $244,356, the same fixed charges are spread across four times the sales.
Top performers
What separates the top Oasis Senior Advisors performers
Oasis Senior Advisors splits its locations into groups instead of publishing one average. The top group averaged $548,795 a year. The lowest averaged $57,470. Both run the same brand, on the same agreement, paying the same fees.
Decided before you open
- Site and trade area.The top band sells 9.5× the bottom band. Catchment, daytime population and neighboring businesses affect where a location falls.
- Territory.This model sells from a territory quoted at 800,000 people, with no storefront. Population density sets how much driving sits between jobs.
- Opening cost range.Opening costs $63,089 to $109,239, a 1.7× range inside one brand.
- Fees and the minimum.Fees run about 12.0% of sales. A minimum fee also applies, so lower-selling locations pay a higher effective rate. Work out the sales level where the percentage overtakes the minimum.
Live operating levers
- Placements.An Oasis Senior Advisors business is paid a referral fee by the senior living community for each client it places.
Context you underwrite around
- Locations included.Oasis Senior Advisors’ figures cover 114 of 142 franchised businesses that operated in 2025. The filing leaves out 28 that did not operate the whole year, and company-owned outlets are not in Item 19.
- What the filing does not include.Oasis Senior Advisors’ Item 19 gives no system-wide average, median or attainment figure, and no profit or cost data. It gives a median and an attainment count for each quartile.
Revenue & placements
Revenue by quartile
| quartile | Businesses | Range | Average | Median | At or above average |
|---|---|---|---|---|---|
| Top 25% | 29 | $344,009 to $1,213,022 | $548,795 | $441,140 | 9 (31%) |
| 25% to 50% | 28 | $189,179 to $322,559 | $244,356 | $232,520 | 12 (43%) |
| 50% to 75% | 28 | $99,379 to $185,505 | $134,509 | $126,712 | 12 (43%) |
| Bottom 25% | 29 | $8,591 to $96,455 | $57,470 | $66,449 | 17 (59%) |
As the brand reported it.
The network billed $28,189,905 and the top quartile holds 56.5% of it. That is 29 businesses against 85. The weighted average across all 114 is $247,280, which sits inside the second quartile. So the average owner is a second-quartile owner paying 10% royalty and an 18.3% total fee load.
The top quartile bills 9.5 times the bottom. $548,795 against $57,470, and the single widest gap on the page is inside the bottom quartile itself. $8,591 to $96,455, a factor of eleven among businesses that all ran the full year.
The step from the third quartile to the second is $109,847. At that point the minimum royalty stops applying and the brand's charges fall from 25.9% of sales to 18.3%. That is 7.6 points of margin on top of the revenue itself.
Referral fees and placements
| Referral fee | |
|---|---|
| Average | $3,834.53 |
| Median | $3,500 |
| Range | $0 to $34,710 |
| quartile | Average revenue | Placements a year | Placements a week |
|---|---|---|---|
| Top 25% | $548,795 | 143 | 2.8 |
| 25% to 50% | $244,356 | 64 | 1.2 |
| 50% to 75% | $134,509 | 35 | 0.7 |
| Bottom 25% | $57,470 | 15 | 0.3 |
Referral fees as the brand reported it, covering 142 franchised businesses in operation during any part of 2025.
The whole business is one placement every 1.8 working days at the top Oasis Senior Advisors quartile *. That is 143 a year. The bottom quartile does 15, one every three and a half weeks. Against a territory holding 400,000 to 800,000 people, both numbers are about how many community relationships and referral sources are actually live.
The median fee sits $334.53 below the average. That is $3,500 against $3,834.53, with a ceiling of $34,710 on a single placement. The tail is memory care and higher-rent communities, so a handful of premium placements move a year. The $0 figure is a Medicaid placement. It takes the same work and pays nothing.
Getting from the bottom quartile to the second is 49 more placements a year. That is one more placement a week, every week. On the fee table above, that same move takes the brand's share of your revenue from 60.1% to 18.3%. So the first fifty placements are worth far more than the fifty after them.
What it costs to open, and the network
What it costs to open
| Line | Low | High |
|---|---|---|
| Initial franchise fee | $40,000 | $80,000 |
| Business administration set-up fee | $10,000 | $10,000 |
| Certification, membership and training travel | $2,389 | $3,389 |
| Computer, software, supplies, deposits and insurance | $3,200 | $5,000 |
| Accounting firm, three months | $900 | $2,250 |
| Additional funds, three months | $6,600 | $8,600 |
| Total | $63,089 | $109,239 |
As the brand reported it, except the two grouped lines. Those are marked *. Certification adds the Certified Senior Advisor course at $990, National Placement and Referral Alliance membership at $399 and training travel. The equipment line adds the computer and software, supplies, deposits and insurance.
Discounts available
- Oasis Senior Advisors takes 10% off the initial franchise fee for honorably discharged U.S. Armed Forces veterans (VetFran).
- Oasis Senior Advisors takes 20% off the fee, and waives the $10,000 set-up fee, for existing franchisees opening an additional territory.
From Item 5 of the Oasis Senior Advisors 2026 FDD. The costs on this page use the full initial franchise fee for one unit, before any discount.
The franchise fee is 63% to 73% of the whole opening cost. That is $40,000 to $80,000 of a $63,089 to $109,239 total. Build-out is zero and equipment costs very little, so this is a relationship business bought at ten cents a head. Spare cash of $6,600 to $8,600 covers three months. Fixed fees run about $2,878 a month once the minimum royalty reaches $1,400.
A second territory costs 20% less and skips the $10,000 set-up fee. On an $80,000 fee that is a $26,000 saving. A second territory starts at the bottom quarter's $57,470 and has its own $16,800 minimum royalty within four years. The fee discount is the smallest part of the decision.
The network of locations
| Year | Franchised start | Opened | Reacquired by franchisor | Ceased | Franchised end | Company-owned end |
|---|---|---|---|---|---|---|
| 2023 | 113 | 15 | 14 | 6 | 108 | 20 |
| 2024 | 108 | 18 | 5 | 5 | 115 | 26 |
| 2025 | 115 | 27 | 0 | 3 | 137 | 27 |
As the brand reported it.
The franchisor took 14 outlets back in 2023 and 5 in 2024, then stopped. Oasis reacquired no outlets in 2025 and opened 27 franchised businesses, the most of the three years. Whatever the 2023 buy-back was about, the direction reversed. The company-owned count has held at 26 to 27 for two years while the franchised side grew by 29.
27 of the 164 outlets are company-owned, and 10 more are projected. That is 16% of the network run by the franchisor itself, in a model where a company-owned office competes for the same community relationships you do. Brand-owned offices get the same vote as owner-run ones in any local marketing group.
Terminations and cessations totaled 17 across three years against 60 openings. The business costs $63,089 to enter, and the brand's charges take 60% of sales at the bottom quarter. Fewer owners leave than those figures suggest. That says most owners at the bottom stay in.
Questions we get asked
How much does an Oasis Senior Advisors franchise make?
Oasis Senior Advisors’ 114 businesses that ran the full 2025 year averaged $247,280, from $548,795 in the top quartile down to $57,470 in the bottom, according to Item 19 of Oasis Senior Advisors’ 2026 FDD, issued 17 April 2026. The 114 in that group are 80%* of Oasis Senior Advisors’ 142 locations.
What should my Oasis Senior Advisors business be billing?
Across the 114 businesses that ran the whole of 2025 the quarter averages were $548,795, $244,356, $134,509 and $57,470, with medians of $441,140, $232,520, $126,712 and $66,449. The weighted average across all 114 is $247,280 and the single highest business billed $1,213,022. In placements at the average referral fee, those quartiles are roughly 143, 64, 35 and 15 a year.
How is my royalty rate set at Oasis Senior Advisors?
By your prior calendar year's sales, on a sliding scale that falls as you grow. The royalty is 10% under $250,000, 9.5% to $500,000, 9% to $750,000, 8.5% to $1,000,000 and 8% to $1,250,000. It keeps falling, to 6% above $2,000,000. The rate is 10% throughout your opening year. A minimum royalty runs underneath, from zero in months 1 to 3 to $1,400 a month from month 49. 10% of sales equals that minimum at $168,000.
What do Oasis Senior Advisors's fees add up to?
Oasis Senior Advisors charges the royalty, an advertising fund contribution of the greater of $200 a month or 2% of monthly sales, a $1,000 monthly local marketing requirement, and a $132 monthly software access fee that rises to $145 in October 2026. There is also a $146.43 monthly pass-through software fee. That works out to 13.8% of revenue at the top quartile average, 18.3% at the second, 25.9% at the third and 60.1% at the bottom. The fixed portion is what does it. A local marketing cooperative of up to $1,000 a month can apply on top.
What is a placement worth at Oasis Senior Advisors?
Across 142 Oasis businesses, the fee for a client's first month at a community averaged $3,834.53, with a median of $3,500. The range runs from $0 to $34,710. Placements funded by Medicaid or another government program pay $0, and they are counted in those averages. Fees split with another franchisee across a territory boundary are included too. So your billable average will sit above the headline figure if your mix is private pay.
Who does bookkeeping for an Oasis Senior Advisors franchise?
Two things make this close unusual. Your royalty rate is set by last year's revenue. So the December close decides twelve months of fee rate. The reconciled portion is paid on a 60-day lag behind the minimum. That means the royalty line in any given month relates to a month two back. Revenue itself arrives as referral fees from communities after a resident moves in and stays. So cash sits well behind the placement that earned it and a placement-count report beside the revenue report is the only way to see the month clearly. The franchisor also requires an approved accounting firm for the first year. Averan provides bookkeeping, controller, and fractional CFO support for franchise owners and has Certified QuickBooks ProAdvisors on the team.
- The filing gives no system-wide average. Oasis Senior Advisors reports gross revenue by quartile, so the $247,280 figure on this page is an Averan calculation.
- The filing gives no profit figure. The filing reports sales and not earnings, so what an owner keeps is not disclosed.
- The filing breaks out no cost lines. Wages, rent and cost of goods are not broken out, so margin cannot be rebuilt from the document.
Questions worth putting to Oasis Senior Advisors
These are questions the Oasis Senior Advisors filing leaves open. An owner or a buyer can put them to Oasis Senior Advisors directly.
- What do locations at the median spend on wages and rent as a share of sales? The filing reports sales only.
- Which factors does Oasis Senior Advisors see in its highest-selling locations, such as trade area, years open and size?
- How long does a new location take to reach the average you publish, and what does the build-up look like month by month?
- At what level of sales do the minimum charges stop applying and the percentage take over?
- How many Oasis Senior Advisors locations closed, were sold, or changed hands last year, and why?
Run your own numbers.
The Franchise Numbers Check runs the same checks on your own numbers. It scores where you stand and compares you with Item 19 of your brand’s FDD. It works out what one location earns and spends, and builds a 13-week cash forecast. Checks whether you are ready to open another one. It is free and it runs in your browser.
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Talk to AveranWhere these figures come from.
Every figure here comes from Oasis Senior Advisors Franchise Systems, LLC's 2026 FDD, covering the 2025 calendar year. The document is unaudited by us. We are unaffiliated with the brand. The figures describe past performance at other franchised businesses. Calculations of our own are labeled where they appear. This page is an educational summary and is not legal or tax advice. OASIS SENIOR ADVISORS® is a registered trademark of its owner. How Averan reads a Franchise Disclosure Document.
These figures come from the brand's disclosure. They are not a forecast, an offer to sell a franchise or advice. Source: Oasis Senior Advisors Franchise Systems, LLC, 2026 Franchise Disclosure Document, issued 17 April 2026.
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Oasis Senior Advisors reads against the rest of the senior living placement group: Amada Senior Care · Assisted Living Locators · CarePatrol · Senior Care Authority. The senior living placement guide compares all of them on the same figures.
Questions owners ask next
The figures above raise these, and each one is answered on its own page.
- At what level of sales does a minimum fee stop costing me more than the percentage?It works out the sales level where a minimum fee stops applying.
- How much cash do I fund before a new location covers its own costs?It builds a 13-week forecast for the months before break-even.
- My payroll percentage keeps climbing. Is that a payroll problem?It shows how to tell whether payroll is rising or revenue is falling.
- At what point do spreadsheets stop coping?It explains what changes at around ten units and why lenders care.
- I run several locations. Which ones actually make money?It shows each location's contribution to profit and the reporting it takes to see it.