Breakdown

Stretch Zone franchise unit economics

Q: How much does a Stretch Zone franchise make?

The average Stretch Zone unit reported $310,219 of revenue in the 2026 FDD, and the median reported $290,707. The filing discloses revenue and not profit, so what an owner keeps depends on the cost structure set out below. Fees come off the top first, at about 9% of sales across royalty, brand fund and the rest of the stack. Revenue is not income. Rent, wages, cost of goods and the franchise fees all come out before an owner is paid,

Q: What should a studio be billing?

The 237 reporting studios averaged $310,219 of gross revenue in 2025 with a median of $290,707, ranging from $78,220 to $1,166,909. By quartile: $492,452, $335,937, $260,252 and $154,868. Only 45% reached the average. The 99 studios that traded at least 347 of 365 days averaged $385,290 with a median of $348,211, $75,071 more. Note that 140 of the 377 measured studios sit outside both tables.

Stretch Zone franchisees run a 1,000 to 1,500 square foot studio selling practitioner-assisted stretching. 237 studios trading all of 2025 averaged $310,219 of sales with a median of $290,707. Against that sits $30,620 a year of flat obligation ($24,000 of required local advertising, $4,620 of technology and $2,000 of recertification) which takes the all-in brand cost to 18.9% of an average studio's revenue and 28.8% at the bottom quartile.

By Scott Engler · Averan Advisors · Source: Stretch Zone Franchising LLC, 2026 Franchise Disclosure Document (FDD) · Updated 22 September 2026

Where these figures come from

Primary source: Stretch Zone Franchising LLC, 2026 Franchise Disclosure Document
Items read: Item 7 for cost to open; Item 19 for sales and any profit figure; Item 20 for the location count
Population: 237 of 413 locations
Our calculations: Marked on the page with an asterisk. Method
Last reviewed: 26 September 2026

Disclosure-based. Not a forecast, not an offer to sell a franchise, and not advice.

Key idea

The average studio bills $310,219 and owes $30,620 a year before a single percentage point of royalty. That flat stack (required local advertising, technology and recertification) is 9.9% of an average studio's revenue and 19.8% at the bottom quartile. That is where studios average $154,868 and the minimum royalty starts binding at $154,286.

Franchised studios (end 2025)413

Average sales$310,219

Studios trading 95% of days$385,290

Total investment$142,590–$305,489

$30,620 a year is flat: $24,000 of local advertising, $4,620 of technology and $2,000 of recertification. 9.9% of an average studio's revenue and 19.8% at the bottom quartile.
Brand and required marketing take 18.9% of an average studio's revenue and 28.8% at the bottom quartile. $58,539 against $44,558 in absolute dollars.
Studios trading at least 347 days a year bill $385,290 against $310,219 for the whole group. $75,071 more, or 24.2%.
140 of 377 studios sit outside the performance tables. Operational failures and system-standard breaches are among the reasons, while the outlet table records zero departures in three years.
The $900 monthly minimum royalty binds below $154,286 of revenue. The bottom quartile averages $154,868, $582 above it.

How much does a Stretch Zone franchise make?

The average Stretch Zone unit reported $310,219 of revenue in the 2026 FDD, and the median reported $290,707. The brand’s disclosure document discloses revenue and not profit, so what an owner keeps depends on the cost structure set out below. Fees come off the top first, at about 9% of sales across royalty, brand fund and the rest of the stack. Revenue is not income. Rent, wages, cost of goods and the franchise fees all come out before an owner is paid. The figures for the highest-selling and lowest-selling businesses are below.

What studios sell

237 studios, and a second table for the ones that open every day.

2025 sales by quartile. All 237 reporting studios against the 99 that traded at least 95% of days, as the brand reported it, with revenue per trading day added *Averan calculation
quartile	All 237: average	Median	Lowest	Highest	At or above average	99 studios open 95% of days: average	Median	Gap
Top quartile	$492,452	$459,031	$386,890	$1,166,909	21 (36%)	$565,215	$543,547	+$72,763
2nd quartile	$335,937	$330,892	$290,905	$386,263	26 (44%)	$400,194	$401,335	+$64,257
3rd quartile	$260,252	$261,911	$226,293	$290,707	32 (54%)	$321,673	$324,480	+$61,421
Bottom quartile	$154,868	$157,767	$78,220	$218,842	31 (52%)	$254,672	$258,463	+$99,804
Total	$310,219	$290,707	$78,220	$1,166,909	106 (45%)	$385,290	$348,211	+$75,071

Both tables are as the brand reported it; the gap column is marked *.

Opening nearly every day is worth $75,071 a year. $385,290 against $310,219 *, 24.2%. In daily terms that is $1,056 a day against $850 across a full calendar year. The threshold is 347 days out of 365, and 99 of 237 studios cleared it. So more than half the reporting group is closed on days the highest-selling operators are trading.

The effect is largest at the bottom. The bottom quartile of the consistent group averages $254,672 against $154,868 for the bottom quartile of the whole group, 64% more, and $99,804 in absolute terms. At the top quartile the gap is $72,763. Whatever else separates a weak Stretch Zone studio from a strong one, hours open is a substantial part of it.

The highest-selling studios bills $1,166,909 and the lowest-selling $78,220. Nearly fifteen times. The top quarter's average of $492,452 sits $33,421 above its own median because of that single studio. Strip it and the top of this system is much closer to $459,031. The middle two quartiles are tight, spanning 1.33 and 1.28 times inside themselves.

Half the reporting studios bill below $290,707. The all-studio median, $19,512 under the average, and only 45% reach the average. In the bottom quartile 52% beat their own group average of $154,868. That means that group is dragged down by a handful of studios near the $78,220 minimum.

Top performers

What separates the top Stretch Zone performers

Stretch Zone splits its locations into groups instead of publishing one average. The best group averaged $492,452 a year. The worst averaged $154,868. Both run the same brand, on the same agreement, paying the same fees. The middle location sold $290,707. The average was $310,219. More than half the system is below the number the brand quotes.

Decided before you open

Trade area and site.A 3.2× gap between bands is not an operating gap. Catchment, daytime population and what sits next door set the ceiling before the first customer arrives.
Capacity, fixed at build.Locations run 1,000 to 1,500 square feet. capacity is None vans multiplied by hours multiplied by how full they run. What you can sell is set by the build, and the build does not change after opening.
What you spend to open.Opening costs $142,590 to $305,489, a 2.1× range inside one brand. The high end usually buys more capacity, so the cheapest build is not always the cheapest route to the top band.

Live operating levers

Members, the operating driver.This model bills on members. The owner watches how many people join, how many cancel, and what a member spends beyond the plan. It is worth watching every week, because by the time it turns up in a monthly close the quarter is half gone.
Fees, and where the minimum bites.Fees run about 9.0% of sales. A minimum sits underneath the percentage, so the low-volume location pays the higher effective rate. The brand charges the weakest locations the most. Work out the sales level where the percentage overtakes the minimum and know which side of it you are on, because the answer changes what an extra dollar of sales is worth.

Context you underwrite around

The reporting screen.237 of 413 locations are behind these figures. Locations open less than the full year, brand-owned, or not meeting the reporting criteria are excluded, as are locations under the brand’s current size standard, so the numbers describe locations that cleared that screen, not the system as a whole.
What the disclosure leaves out.Item 19 publishes no profit or cost data for franchised locations, no attainment figure. Anything below the sales line has to come from the franchisor or from owners you call.

Top performers

How far apart the locations are

Top quartile

This filing does not split its locations into performance bands, so the gap between the highest and lowest Stretch Zone location is not disclosed. What it does publish is on the Model and Finance tabs.

The charges that never change

Where a small studio meets a fixed bill.

Top quartile

$492,452

Open 95% of days, all quartiles

$385,290

Bottom quartile

$154,868

Annual brand and required marketing cost against studio revenue *Averan calculation
Studio	Sales	Royalty	Media fund at 2%	Flat stack	Total	Share of revenue
Highest-selling studio	$1,166,909	$81,684	$23,338	$30,620	$135,642	11.6%
Top quartile	$492,452	$34,472	$9,849	$30,620	$74,941	15.2%
Open 95% of days, all quartiles	$385,290	$26,970	$7,706	$30,620	$65,296	16.9%
2nd quartile	$335,937	$23,516	$6,719	$30,620	$60,855	18.1%
All studios	$310,219	$21,715	$6,204	$30,620	$58,539	18.9%
Median studio	$290,707	$20,349	$5,814	$30,620	$56,783	19.5%
3rd quartile	$260,252	$18,218	$5,205	$30,620	$54,043	20.8%
Bottom quartile	$154,868	$10,841	$3,097	$30,620	$44,558	28.8%
Lowest-selling studio	$78,220	$10,800	$1,564	$30,620	$42,984	55.0%

Ours, built from the filed rates: a royalty of 7% of gross revenues with a minimum of $900 a month, deducted twice weekly from the brand's booking platform remittances. A Media Fund contribution of 2% of monthly gross revenues taken the same way, after a $500 initial contribution. A Local Advertising requirement of a flat $2,000 a month spent inside the protected territory, with advertising outside it prohibited. A technology fee of $385 a month covering the website listing, intranet. A bundle of third-party software. And an annual recertification program fee of $2,000 per franchise regardless of how many practitioners are certified.

$30,620 a year is flat. $24,000 of required local advertising, $4,620 of technology and $2,000 of recertification. Every studio pays it whether it bills $78,220 or $1,166,909, 2.6% of revenue at the top of the system and 39.1% at the bottom. On a format this small, the flat stack is the single most important line in the fee structure.

The $2,000 monthly advertising requirement is a flat dollar amount. Most brands in this library set it as the greater of a percentage and a minimum; here the percentage is absent entirely. At the average studio's $310,219 it works out at 7.7%. Is high for a local advertising obligation. The money must be spent inside the protected territory, advertising outside it is prohibited outright.

The all-in rate runs 11.6% at the highest-selling studios and 55.0% at the lowest-selling studios. $135,642 against $42,984 in absolute dollars. At the median studio it is 19.5%. The 9% percentage element is middle-of-the-road; the flat $30,620 is what produces the range, and it produces it hardest exactly where revenue is thinnest.

The $900 monthly minimum royalty binds below $154,286 of revenue. The bottom quartile averages $154,868, $582 above the line *. So a quarter of the reporting system sits within a rounding error of paying a fixed royalty. The lowest-selling studios at $78,220 pays $10,800 where 7% would be $5,475.

Liquidated damages on termination equal 36 months of royalty and advertising contributions. At the average studio that is $83,757 *, on top of everything else owed. Alongside a $15,000-or-5% transfer fee, the exit economics of this agreement deserve as much attention as the entry price.

Opening a studio

What it costs to open a studio.

Estimated initial investment, single studio, as the brand reported it, Item 7 of the 2026 FDD
Item	Low	High
Initial franchise fee	$59,500	$59,500
Stretching tables and accessories	$29,500	$40,400
Building work	$4,000	$75,000
Opening support fee	$14,950	$14,950
Additional funds, three months	$10,000	$30,000
Prepaid rent and security deposit	$750	$15,000
Outdoor signage	$2,000	$13,500
Indoor signage and graphics	$5,700	$10,000
Architect's and engineer's fees	$0	$9,000
Furniture, fixtures and furnishings	$2,050	$7,100
Required pre-opening digital media spend	$5,000	$5,000
Insurance	$1,750	$5,000
Attorney's fees	$1,000	$5,000
Travel and lodging during training	$2,000	$3,000
Licenses and permits	$200	$3,000
Computer system	$1,850	$2,699
Accountant's fee	$200	$2,500
Office and store supplies	$1,055	$2,000
Technology fees before opening	$385	$1,540
Utility deposits	$200	$800
Initial media fund contribution	$500	$500
Total	$142,590	$305,489

As the brand reported it, reordered here by size.

The build costs 0.46 to 0.98 times a year of average revenue. $142,590 to $305,489 against $310,219. The lightest entry price in this library’s fitness set. Almost all of the range sits in building work at $4,000 to $75,000, and a clean vanilla box removes most of that line.

The franchise fee and the tables are $89,000 to $99,900, 62% of the low build. $59,500 of fee plus $29,500 to $40,400 of stretching tables bought from a designated supplier. Add the $14,950 opening support fee and $5,000 of required pre-opening digital media and $108,950 to $119,850 of the build goes to the franchisor or its designated suppliers.

Cash to run the business day to day is $10,000 to $30,000 across three months. Against a flat brand obligation of $30,620 a year, the low figure covers about four months of the flat stack alone *, and stops there. On a studio that opens into a $2,000 monthly advertising requirement from day one, that reserve deserves rebuilding from the bottom up.

Revenue runs $207 to $310 a square foot. On 1,000 to 1,500 square feet *. The format is among the smallest in this library. Is what makes the low build possible. Also what makes a $30,620 flat obligation land so heavily, since there is very little revenue per square foot of fixed cost to absorb it.

The network of locations

The network of locations. (Item 20)

Franchised studios, 2023 to 2025, as the brand reported it
Year	Start	Opened	End	Net change
2023	240	90	330	+90
2024	330	47	377	+47
2025	377	36	413	+36

As the brand reported it; every row reconciles exactly.

Zero departures in three years, across a network that grew from 240 studios to 413. Up 72.1%. On the face of the table this is the cleanest continuity record in the library. Set against 140 studios excluded from the performance figures for reasons including operational failure, the two disclosures describe the same system differently, and an owner should read them together.

Openings fell 90, 47, 36. Growth slowed by 60% across three years while the base grew 72%, so the rate of expansion has come down sharply. A network adding 36 studios a year against a base of 377 is growing at 9.5%. That is steady but a long way from the 37.5% of 2023.

Transfers are running heavily. Florida recorded 31 in 2024 and 10 in 2025, Arizona 9 in 2024, Illinois 5 in 2025. In a system with zero recorded closures, transfers are the visible route by which studios change hands. The volume suggests more owner turnover than the departure column implies.

Territory is a Limited Protected Territory, and advertising outside it is prohibited. The local advertising requirement of $2,000 a month must be spent inside it. That is an unusual pairing: a fixed spend obligation combined with a geographic restriction on where it can go. Makes the territory's size and density the determinant of what that money buys.

Questions we get asked

Questions owners ask.

What should a studio be billing?

The 237 reporting studios averaged $310,219 of sales in 2025 with a median of $290,707, ranging from $78,220 to $1,166,909. By quartile: $492,452, $335,937, $260,252 and $154,868. Only 45% reached the average. The 99 studios that traded at least 347 of 365 days averaged $385,290 with a median of $348,211, $75,071 more. Note that 140 of the 377 measured studios sit outside both tables.

What does the brand cost each year?

A 7% royalty with a $900 monthly minimum, deducted twice weekly from booking platform remittances. A 2% Media Fund contribution taken the same way. A flat $2,000 a month of local advertising spent inside the protected territory. A $385 monthly technology fee; and a $2,000 annual recertification fee. That is $30,620 flat plus 9% of revenue, 15.2% of a top-quarter studio's revenue, 18.9% at the average, 19.5% at the median and 28.8% at the bottom quartile. The minimum royalty binds below $154,286 of annual revenue.

How much does staying open matter?

A great deal. The 99 studios open and serving clients at least 347 of 365 days averaged $385,290 against $310,219 for all 237, 24.2% more, or $206 a day. The gap is widest at the bottom quartile, where the consistent group averages $254,672 against $154,868, a difference of $99,804. Since practitioner-assisted stretching is delivered by appointment, days open translates directly into appointment capacity.

What does it cost to open?

$142,590 to $305,489, on premises of 1,000 to 1,500 square feet. The franchise fee is $59,500, stretching tables and accessories $29,500 to $40,400, the opening support fee $14,950 and required pre-opening digital media $5,000. Building work run $4,000 to $75,000, and a vanilla box with plumbing and electrical intact needs zero architect and zero contractor because the brand’s own specialists handle the layout. Cash to run the business day to day is $10,000 to $30,000 for three months.

Who does bookkeeping for a Stretch Zone franchise?

The controlling number in this brand’s monthly close is the flat obligation: $30,620 a year, or $2,551 a month, that arrives regardless of revenue. At an average studio’s $25,852 of monthly revenue that is roughly a tenth of the top line before wages or rent. So break-even has to be calculated from the fixed side. The royalty adds a second fixed element below $154,286 of annual revenue, where the $900 monthly minimum takes over from the 7% rate. So the accrual should test both bases each month. Cash mechanics are unusually tight: royalty and media fund are deducted twice weekly straight from the booking platform’s remittances. So the operating account sees revenue already net of brand fees and the gross figures have to be reconstructed for the profit and loss. The local advertising requirement is a spend, is restricted to the protected territory and needs substantiating. So it belongs on its own schedule with the supporting invoices. And with zero cost data available, an owner’s own ratios are the only benchmark, which makes a consistent chart of accounts valuable from month one. Averan provides bookkeeping, controller, and fractional CFO support for franchise owners and has Certified QuickBooks ProAdvisors on the team.

What this filing does not disclose

No profit figure. The filing reports sales and not earnings, so what an owner keeps is not disclosed.
No cost lines. Wages, rent and cost of goods are not broken out, so margin cannot be rebuilt from the document.
No attainment figure. The filing does not say how many locations reached the average it publishes.

Questions worth putting to Stretch Zone

The filing answers what it answers. These are the gaps an owner or a buyer should close directly.

What do locations at the median spend on wages and rent as a share of sales? The filing reports sales only.
What separates the highest-selling locations from the lowest: trade area, years open, size, or the owner?
How long does a new location take to reach the average you publish, and what does the build-up look like month by month?
At what level of sales do the minimum charges stop applying and the percentage take over?
How many Stretch Zone locations closed, were sold, or changed hands last year, and why?

Part of our Fitness Franchise Finance guide and the Assisted Stretching Franchise Finance guide · Āveran Franchise Resource Center

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Where these figures come from.

Every figure here comes from Stretch Zone Franchising LLC’s 2026 FDD and is unaudited by us. We are unaffiliated with the brand. Calculations of our own are labeled where they appear, the figures describe past performance at other businesses and are not a projection of yours. This page is an educational summary. It is not an offer to sell a franchise, and it is not financial, legal or tax advice. Stretch Zone® is a registered trademark of its owner. How Averan reads a Franchise Disclosure Document.

Where this sits

the franchise library, all 243 brands · how franchise unit economics work · running the books across several locations · what Averan does for franchise owners

The same business, other brands

Stretch Zone reads against the rest of the assisted stretching group: StretchLab · StretchMed. The assisted stretching guide compares all of them on the same figures.

Questions owners ask next

The figures above raise these, and each one is answered on its own page.

At what level of sales does a minimum fee stop costing me more than the percentage?How royalty, ad fund and minimums actually work on a monthly statement.
How much cash do I fund before a new location covers its own costs?A 13-week forecast for the months before break-even.
My payroll percentage keeps climbing. Is that a payroll problem?Usually it is a revenue problem wearing a payroll costume.
How much of Item 19 can I rely on?What a financial performance representation does and does not tell you.
What should I be looking at every week?The handful of numbers that move before the P&L does.

Where to next

Compare brands, every brand in the library on one screen
Checking the franchisor’s own finances
What one location earns and spends
What changes at ten units
Fractional CFO, for the forecast behind a second location and the cash plan that carries it
Bookkeeping for franchise owners, what this looks like when someone else keeps the books
Fitness Franchise Finance, the category guide this breakdown sits in
Bookkeeping, monthly close built around the way your brand reports
Controller, when the numbers need someone reading them as well as recording them

Scott Engler

Founder & Principal, Averan Advisors

Averan provides bookkeeping, controller, and fractional CFO support for franchise owners and has Certified QuickBooks ProAdvisors on the team. More about the team →

If you want this done for you

What happens next

Everything above came out of a filing. Doing it on your own numbers means the books have to produce the same lines: sales, wages, occupancy, fees and what is left, by location, every month. That is the work.

The call, twenty minutesYou describe the business and where the numbers are letting you down. We tell you honestly whether we can help, and what we would start with. No pitch deck.
We look at the fileYou give us read access to the books as they are. We come back with what is wrong, what it will take to fix, and whether the answer is bookkeeping, controller work, or something else.
A written scope and a priceWhat we do each month, what you get, the date it lands, and the fee. Agreed before anything starts, and it does not move without you agreeing it.
Transition, then the first closeAccess, systems, and the opening balances. The first close lands on the date in the scope, and every one after it does too.

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