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Breakdown

Heights Wellness Retreat franchise unit economics

Heights Wellness Retreat franchisees run membership retreats, formerly Massage Heights, that sell massage, facials and wellness technology services on tiered monthly dues.

Retreats reporting97
Average sales$1,090,390
Total investment$955,895–$1,466,168

Heights Wellness Retreat franchise at a glance

Heights Wellness Retreat’s Item 19 reports 2025 revenue and member counts for 97 legacy Massage Heights retreats open the full year, and an eighteen-line expense breakdown for 82 of them.

Heights Wellness Retreat franchisees averaged $1,090,390 of sales in 2025, with a median of $978,214, according to Item 19 of Heights Wellness Retreat’s 2026 FDD, issued 23 March 2026. The 97 in that group are 99%* of Heights Wellness Retreat’s 98 locations. Fees paid to Heights Wellness Retreat come to about 9%* of sales.

  • A Heights Wellness Retreat franchise costs $955,895 to $1,466,168 to open, including a $59,500 initial franchise fee, according to the brand's 2026 FDD.
  • Heights Wellness Retreat charges a royalty of 6% of sales, a 3% brand fund contribution and a $995 monthly technology fee.
  • At the average Heights Wellness Retreat location, rent and space costs took 11.27% of sales.
  • Work out Heights Wellness Retreat's fees at your own sales with the minimum fee calculator.

These figures come from Heights Wellness Retreat's 2026 Franchise Disclosure Document, as the brand reported them, and were read by Averan Advisors.

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By Scott Engler · Averan Advisors · Source: Elevated Brands Franchising, LLC, 2026 Franchise Disclosure Document (FDD) · Updated 28 October 2026

  1. Annual revenue per member runs $1,301.90 at the top ten retreats and $1,619.98 at the bottom ten. The member bases are 1,727 and 290, and the revenue is $2,248,378 against $469,795.
  2. Therapist labor and its payroll taxes take 37.49% of revenue; all labor takes 47.87%. The 19.02% that remains sits before any pay for the owner or a retreat director.
  3. Monthly retention averages 95.3%, which is 21.3 months of member life. The range runs 92.3% to 97.9%, 13.0 months against 47.6.
  4. The first new-brand retreat collects $155 a month per member against the legacy system's $85. Its two converted retreats collect $86 and $82.
  5. Fees paid to the brand take 9.5% of revenue at the top ten retreats and 11.5% at the bottom ten. The difference is the $11,940 technology fee on a smaller base. The $60,000 minimum local advertising is a further 12.8% of the bottom ten’s revenue.

Run your own numbers.

The Franchise Numbers Check runs the same checks on your own numbers. It scores where you stand and compares you with Item 19 of your brand’s FDD. It works out what one location earns and spends, and builds a 13-week cash forecast. It checks whether you are ready to open another one. It is free and it runs in your browser.

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What is a member worth at your retreat at Heights Wellness Retreat?

We review your unit economics, cash forecast and reporting, built around member count, retention and the 19.02% line.

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Where these figures come from.

Every figure here comes from Elevated Brands Franchising, LLC's 2026 FDD, covering the 2025 calendar year and the early months of 2026. The figures are unaudited by us and by the franchisor. We are unaffiliated with Heights Wellness Retreat. The figures describe past performance at other retreats in the Heights Wellness Retreat system. Calculations of our own are labeled where they appear. The Heights Wellness Retreat data covers three operating locations open under a year, and the brand’s disclosure document states it is statistically insufficient to be representative. The expense summary covers 82 of the 97 legacy retreats and excludes retreat director labor and owner compensation. This page is an educational summary and is not legal or tax advice. HEIGHTS WELLNESS RETREAT® and MASSAGE HEIGHTS® are registered trademarks of their owner. How Averan reads a Franchise Disclosure Document.

These figures come from the brand's disclosure. They are not a forecast, an offer to sell a franchise or advice. Source: Elevated Brands Franchising, LLC, 2026 Franchise Disclosure Document, issued 23 March 2026.

The same business, other brands

Heights Wellness Retreat reads against the rest of the massage and facial group: Elements Massage · Hand & Stone · Massage Envy · MassageLuXe · The NOW Massage. The massage and facial guide compares all of them on the same figures.

Questions owners ask next

The figures above raise these, and each one is answered on its own page.

Scott Engler

Founder & Principal, Averan Advisors

Averan provides bookkeeping, controller, and fractional CFO support for franchise owners and has Certified QuickBooks ProAdvisors on the team. More about the team →

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How Averan works with Heights Wellness Retreat franchise owners

Everything above came out of a filing. Doing it on your own numbers means the books have to produce the same lines: sales, wages, occupancy, fees and what is left, by location, every month. That is the work.

  1. The call takes thirty minutesYou describe the business and where the numbers are letting you down. We give you an expert view of your situation, and what we would start with. There is no pitch deck.
  2. We look at the fileYou give us read access to the books as they are. We come back with what is wrong, what it will take to fix, and whether the answer is bookkeeping, controller work, or something else.
  3. We send a written scope and a priceIt lists what we do each month, what you get, the date it lands and the fee. We agree it before anything starts, and it does not change unless you agree.
  4. We take over the books and close the first monthWe set up access and systems and enter the opening balances. The first close lands on the date in the scope, and every one after it does too.