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Where a medical practice makes its profit: providers, locations and services

Updated 16 October 2026

A full schedule and a profitable practice are two separate facts. A practice can earn a profit overall while one service line, one provider or one location loses money every month. The owner who reads only the bottom line of the combined statement cannot see which choice moved it. This page shows how to split profit by provider, location and service line, how to share overhead fairly, and where margin leaks. Some examples use clinic figures from franchise brands' Franchise Disclosure Documents (FDDs), which franchisors give buyers before a sale.

The measures to split out

A provider-level profit and loss shows each provider's collections, less the costs that vary with that provider's work and a fair share of overhead. Location margin shows each site on its own. Service-line margin shows which procedures and visit types pay for others. Payer performance shows what each contract pays for the same work. The staffing ratio counts full-time staff per provider, per visit and per dollar collected. EBITDA margin, which is earnings before interest, taxes, depreciation and amortization divided by revenue, is the figure buyers use to value the practice.

Worked example: Medi-Weightloss
Medi-Weightloss's FDD splits 56 clinics into thirds by sales. Medi-Weightloss's cost of goods lands at 18.8%, 20.6% and 18.0% across the three groups, a spread of 2.6 points. The top third of Medi-Weightloss clinics clears $531,981 of net income before other expenses and the bottom third clears $49,096. Medi-Weightloss's own page traces that $482,885 gap to compensation, rent and returning patients.

Sharing overhead fairly

Overhead covers costs that serve the whole practice, such as rent, the front desk, billing and management. An equal split across providers hides which providers carry their cost. A split by visits, by exam room hours or by collections ties each provider's share to the resources that provider uses. The practice picks one method, writes it down and applies it every month.

Worked example: two providers, two splits
The figures are an illustration. Provider A collects $1,100,000 with $450,000 of direct cost and sees 6,000 visits. Provider B collects $700,000 with $380,000 of direct cost and sees 4,000 visits. Overhead is $600,000. An equal split leaves Provider A with $350,000 and Provider B with $20,000. A split by visits leaves Provider A with $290,000 and Provider B with $80,000.

Fixed costs and a full day

Much of a practice's cost stays the same whether the day is full or half empty. Rent, equipment, software and a provider on the floor all cost the same at 20 patients and at 50. Profit therefore rises fast once a site covers its fixed cost, and falls fast below that level. Cost per visit is the clearest way to see it.

Worked example: AFC Urgent Care
AFC Urgent Care's FDD reports 79 affiliate-run centers in eight groups by sales. Averan's AFC Urgent Care page finds operating expense of $586,273 at the lowest-selling group and $716,699 at the highest-selling, so the AFC Urgent Care centers with the least revenue spend 81.8% as much to run. Total cost a visit falls from $152.41 at the lowest-selling AFC Urgent Care group to $94.00 at the highest-selling.

Each location on its own statement

In a multi-site practice each location needs its own profit and loss. Lease terms, staffing models and patient mix differ from site to site. A combined statement can show a profit while one site loses money for years and the others pay for it. Once a losing site is visible, the owner can change its staffing, its schedule or its payer mix, or decide to close it.

Worked example: The Joint Chiropractic
The Joint Chiropractic's 492 clinics with a full profit and loss averaged $65,382 of facilities cost in 2025. Averan's page on The Joint Chiropractic sets that figure against each quartile's sales. The average facilities bill is 7.3% of a top-quartile Joint Chiropractic clinic's revenue and 21.3% of a bottom-quartile clinic's revenue. The same lease cost takes fourteen more points of margin at the lower-selling Joint Chiropractic clinic.

Costs that erode margin without notice

Staff cost per full-time employee can rise faster than payer rates. Software piles up across the health record, billing, scheduling, patient messaging, telehealth, payroll, HR and marketing, and the practice pays for tools it does not fully use. Supplies and drugs sit on shelves when par levels go unreviewed. Compliance and credentialing work gets paid for twice across different vendors. Each of these costs appears as a small line on its own.

Worked example: QC Kinetix
QC Kinetix's 39 reporting clinics paid $28,256 of bank fees in 2025, which is 3.06% of their $924,273 average sales. The same QC Kinetix clinics paid $16,548 for technology and call center fees, or 1.79%. Card processing cost QC Kinetix clinics more than their technology stack. A QC Kinetix owner who reviews processing rates is working on the larger of the two lines.

Service lines that pay for others

Primary care visits, procedures, ancillary services, retail and telehealth each carry their own margin. Low-margin services often continue out of habit. A service-line view lists revenue and the direct costs of each line, including provider time, staff time, supplies and equipment. The owners can then decide to reprice, restructure or keep a line for the patients it brings in.

Worked example: procedures and office visits
The figures are an illustration. A practice earns $600,000 from in-office procedures with $390,000 of direct cost, a margin of 35%. It earns $1,400,000 from office visits with $1,190,000 of direct cost, a margin of 15%. The procedure line produces $210,000 and the visit line produces $210,000, on less than half the revenue.

What this means for a practice owner

Profit is measured by provider, by location and by service line, with overhead split by a written method. Fixed costs make each extra visit worth more once a site covers them. Each location has its own statement. Small cost lines are reviewed every year. Service-line and location statements are reviewed each quarter. Provider productivity and the largest expense lines are reviewed each month. Dropping a low-paying payer needs a model of volume, referrals and the patients who would leave.

Getting the profit picture built

Averan Advisors builds provider, location and service-line reporting through its controller service and uses it for pricing, staffing and payer decisions through its fractional CFO service. The Medical Practice Numbers Check includes a margin section.

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What happens next

Reading about it and having it done are different things. Here is exactly what happens if you want the second one.

  1. The call takes thirty minutesYou describe the business and where the numbers are letting you down. We give you an expert view of your situation, and what we would start with. There is no pitch deck.
  2. We look at the fileYou give us read access to the books as they are. We come back with what is wrong, what it will take to fix, and whether the answer is bookkeeping, controller work, or something else.
  3. We send a written scope and a priceIt lists what we do each month, what you get, the date it lands and the fee. We agree it before anything starts, and it does not change unless you agree.
  4. We take over the books and close the first monthWe set up access and systems and enter the opening balances. The first close lands on the date in the scope, and every one after it does too.